Anandabazar Patrika, widely known as ABP, is more than just a newspaper—it is an enduring symbol of Bengali language journalism and a trusted voice for millions. Established in 1922 by Suresh Chandra Majumdar and Prafulla Kumar Sarkar, this publication has grown from its modest beginnings as a four-page evening daily into the highest selling Bengali language newspaper in India. With more than a century of dedicated service to its readers, Anandabazar Patrika has firmly positioned itself as a household name not only in West Bengal but also among Bengali-speaking communities across the country.
With its headquarters in Kolkata, Anandabazar Patrika is often referred to as ‘the voice of Bengal’ due to its unwavering commitment to quality journalism. Over the decades, it has become synonymous with credibility, integrity, and in-depth reporting. On any given day, the newspaper circulates more than 1.2 million copies, with an estimated total readership exceeding 12.7 million people. This expansive reach is a testament to the loyalty and engagement of its readers, who rely on ABP for comprehensive news coverage that spans regional events, national affairs, and international developments. The paper’s blend of news, opinions, culture, entertainment, and lifestyle content ensures that it offers something for everyone, making it an indispensable part of daily life for its readers.
Anandabazar Patrika is the flagship publication of the ABP Group, and it has consistently set the benchmark for Bengali language journalism. Its readership cuts across age groups, professions, and social backgrounds, reflecting the broad appeal and influence the newspaper commands. Whether it’s a discussion on the latest political developments, business insights, sports coverage, or even cultural events, ABP remains a preferred choice for millions. The ability to connect with such a wide and diverse audience makes Anandabazar Patrika an ideal platform for advertisers seeking to reach their target audience effectively.
In this digital age, newspaper advertising continues to hold its ground as one of the most trusted and impactful mediums. Anandabazar Patrika’s classified ads section remains highly popular, offering advertisers the opportunity to connect with a vast audience that trusts the paper for reliable information. Whether it’s job listings, property sales, matrimonial ads, or public notices, classified ads in ABP deliver results by reaching a focused and receptive audience.
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Anandabazar Patrika’s enduring legacy as a trusted news source and its relevance in today’s fast-paced world underscore its unique ability to bridge tradition and modernity. For advertisers, this blend offers an unparalleled opportunity to engage with a committed readership while enjoying the benefits of a timeless and trusted medium.