Advantages Of Newspaper Advertising Over Other Mediums

In these fast-moving times let us discuss about advantages of Newspaper advertisement over other mediums:

Ads in Newpaper
  1. Newspaper advertisements are a Mandatory for legal purposes such as a name change, lost & found or court notices. No other Platform is accepted.
  2. Still in the era of digitization nearly about one-third of the literate population in India read a newspaper daily.
  3. Newspapers are still the most popular medium to advertise for people searching for a life partner than online matrimonial websites.
  4. Newspapers still offer the largest number of categories to choose from more than social media advertising when it comes to newspaper  advertising.
  5. Newspapers are the most cost effective method of advertisement & the classified page is designed in such a way to meet a small budget advertisement. for example the minimum amount of money required for giving an advertisement in a newspaper is Rs 35. 
  6. Booking newspaper ads online can save your time and effort as it is a time saving system you can book your ads from your comfort place and at your comfortable time all you have to do is use your interest.
  7. Newspapers are the most trusted source of news & information. Since social media is continuously providing us with fake news, a newspaper still retains the ground of trust in India and has not lost their readership in India.
  8. And Lastly newspaper advertisement enables the advertisers to give advertisements in different languages, sizes, font according to their choice of course more than social media advertisement.

  For more details mail us at book@releasemyad.com, or call us on 09830629298.

Advantages Of Publishing Recruitment Ads In Newspaper Over Online Job Posting

Newspapers are always the best platform for the Human Resource Recruiter popularly known as HR recruiter who  are looking for a right candidate in different fields of any profession for a company as it is their responsibility for hiring eligible, reliable & skilled candidates for their company.

Recruitment Ad in Newspapers

So let us discuss the few advantages of recruitment ads in newspapers over online job posting.

  1. Newspaper recruitment ads help you to hire more experienced and local candidates as a result you will get a candidate who has local knowledge about the area as well minimum travel is needed whereas through online job portal it is very difficult to describe about the job role, qualifications as there are limitation & as the candidates apply randomly through online portal it becomes very difficult for the recruiter to recognize candidates who are serious about the job post & have to contact every candidate who have applied, which in return becomes a lengthy process to select correct candidate.
  2.  For the job roles such as sales executives or representatives etc the recruiter always looks for the local candidates who have the proper knowledge & experience of their location by giving an ad in regional & english newspaper allows you to target a more specific geographic location and audience. The applicant you are looking for sales representative jobs within the city always prefers local newspapers for finding jobs.
  3.  Unlike job boards which only allow specific information, you get more freedom for placing an ad in a newspaper. Because in a newspaper you will get more flexibility as an advertiser, you can always decide the size, position and content of your recruitment ad according to your budget. Suppose  if you have less budget don’t worry you can still place an ad in classified text or classified display. Where classified text is run on online ads whereas in classified display ads you can add company logos, images, custom designs according to your choice. & if you have a big budget then you can easily place ad in display ad where you can even buy a full page or half page ad to attract the attention of a larger number of qualified candidates.
  4.  If you are thinking that due to technology development tech savvy job seekers now look for jobs only through online portals which is absolutely wrong as there are still many qualified & experienced candidates who cannot afford a smartphone with net connectivity for them newspaper is the best choice for seeking jobs as it is always very accessible & cheap, so with newspaper ads, you can reach out to a much wider and more experience audience than through an online job portal.
  5. Newspapers are still the most trusted source of information for the job seekers than online job portals. There are specific age groups of people from 40 to 70 who prefer newspaper searching top managerial positions such senior financial advisors, senior managers etc than online portals. Newspaper ads are the most reliable way to reach out to these senior position holders.

So after knowing few advantages of advertising in newspapers in recruitment category & if you think you wasted too much time in calling candidates  from online job portals, simply publish a Newspaper Ad in popular regional or English  newspaper with the help of releasemyad. For more details mail us at book@releasemyad.com, or call us on 09830629298.

Don’t Know How To Book Articles In Regional Newspapers? Find Out Here!!!!

It is very important to understand the key of making your ad more attractive & appealing to the local  crowd by printing an ad in the regional language of that region as  Advertisement in the local language is the best way of getting the quickest response as well as Many people living in Rural areas are comfortable with local languages this helps to increase the readership.

The most easiest way of giving an advertisement in regional newspapers is through an online ad booking site releasemyad.com As it India’s largest online ad booking portal, Our portal is very first of its kind as it is a user friendly comprehensive online advertising booking platform designed in such a way so that advertisers can book their both classified ad & Display ad directly at lowest rates depending on Different category & size without any hassle.

So to become an expert in ad booking without making any mistakes  you need to know certain basic rules before placing an ad in a newspaper, let us discuss below.

  1. Ad Formats:

There are three ad format in newspapers:

  • Classified Text: In These types of ads format enhancements like screen, tick, color can be added to the ad according to the advertisers choice.
Newspaper Classified Text Ad
Newspaper Classified Display Ad
  • Display: Display ads which can be on any page and of any size or colour, You may use images, logos, and graphics along with texts. These are more expensive than text ads.
Newspaper Display Ad

2.Categories allowed:

 Certainly before placing an ad you need to know the category under which you should place your ad.

3.Documentation Required:

The general documents required for all paper are given below:

  • For a change of name: A notarized affidavit not more than 6 months old or a gazette copy.
  • For Lost & Found: FIR copy or General Diary (GD) or Notarized Affidavit(not more than 6 months old )
  • Different documents required for notice ad such as (public notice)
  • F.I.R or G.D copy required for share certificate lost, C Forms lost, or loss of property papers & For the company documents lost etc.
  • Housing society:Ad Matter should be written in society letterhead, duly signed & stamped.
  • A letterhead from a practicing lawyer full ad matter should be written, along with his signature, registration number seal & date is required as a proper legal supporting document .
  • For Obituary or remembrance advertisement:Death certificate issued by the General Practitioner (GP) &  Doctor’s Note stating name & date of death of deceased person receipt from crematorium or burial ground

4.Things that are compulsory for ad matter

  • Always mention contact details like phone number or email address in the matter.
  • Always keep the matter short & precise.
  • Avoid spelling mistakes.

After knowing all the above points you are ready to book an advertisement in the regional newspaper with the help of releaseMyAd.

 With three easy steps

For more information, or  have some other queries? mail us at book@releasemyad.com, or call us on 09830629298.