Newspaper Advertising Encyclopedia

May 17, 2020June 17, 2020

Find Out How to Place An Obituary Ad in Dainik Jagran Newspaper!

Obituary Ads are posted in the memory of a person who has just passed away. To tell others about their lives and their accomplishments. For this type of Ads, it is better to choose a paper with a wide area of coverage and many readers to inform. Dainik Jagran has all the qualities that a good Newspaper possesses. Low Ad Costs of the Paper make it more favoured by Advertisers.

Documents Required :

Preferably a recent Death Certificate or otherwise a Burial/Cremation Note if the former is unavailable.

Formats of Obituary Ads :

Tips for Composing the Advertisement :

Give the Name, Date of Death, Date of Birth (Optional), About the Family embers left behind.
Provide information about the Funeral and Memorial services to be held.

Steps to book an Obituary in Dainik Jagran :

For Obituary Ads select the Location where you want the Ad to be published ,
Provide your contact Details and choose the Classified Display or Display format to book,
In the next step, select the Sub-Category from the Drop-down List ,
Design and Edit the Ad Matter by using the toolbar. You may change the Layout of the Ad by clicking on the Change Layout Icon in red on the right-hand top corner of the Page,
Select the dates, upload the document and make the Payment.

releaseMyAd being the online Booking Partner of Dainik Jagran provides you reasonable rates with no hidden Costs. To book an Dainik Jagran Obituary Ad please email at book@releasemyad.com or call us at 9830629298.

May 15, 2020May 15, 2020

Where Will Newspaper Ads Be 5 Years From Now

Newspaper Advertisement has been an important medium of communication since ages. It is the most important part to promote your business within budget as due to high readership number it creates an opportunity for you as an advertiser to get your advertisement to get the maximum attention of a million readers as It reminds them of the product or the service.

If we look back, a few years ago, the process of booking newspaper advertisements was very difficult, expensive and Lengthy process.People had to visit the various publication houses to book their advertisements which was a time-consuming and hectic task along with that some advertisements take help from third parties popularly known as booking agents for placing the ads on their behalf. In Return For booking the ads, the agents would charge an extra amount making the ad booking process much more expensive. But presently due to online advertising booking platforms, this has made it a more easy & cost effective process .

Now Advertisers can book newspaper advertisements online through the ad booking sites, releaseMyAd India’s largest online ad booking portal It is the very first of its kind as it is a user friendly comprehensive, a vital medium to the world of media, it brought a revolution in the world of ad booking where you can easily book an in a variety of newspapers, radio, tv where you can book both classified ad & Display ad directly at lowest rates depending on Different category & size of Ad without any hassle.

From there if we discuss about Where Will Newspaper Ads Be 5 Years From Now, India Being developing country there are many places where still internet will not be available which will be a big issue for online advertising so they have to rely on traditional way advertising in newspaper as well as many people till now are not internet savvy so they find themselves comfortable with traditional way of advertising.

The most important use of traditional procedure of newspaper ad bookings is that categories like change of name, lost & found, Public notice advertisement are mandatory to be printed on newspapers & are not accepted in Online advertisement.And there are still many people who have a habit of reading newspapers every morning with bed tea so they will not depend on online advertisement.

Suppose even if the advertiser is from young generation knowing all the advantages of online booking but still they might not prefer online booking process over traditional process of advertisement, the main reason behind this is trust issue as they cannot see the online ad booking agency physically they might not trust them with their money to publish an ad.

Some online Ad booking website provides instructions which seems to simple & easy to follow but for many advertisers who are willing to place an ad finds it complicated sometimes they might take help from customer care executive over a call or chat for assistance but even through after all the guidance provided they have to finish the Ad booking procedure mostly on their own which leads to drop the idea of online ad booking.

lastly Online ad booking process requires advertisers to make payments online through NEFT, net banking etc. For this they have to share personal information for online payment for such things some advertisers are not comfortable with but in the traditional ad booking process advertisers have to make payment in cash. so they prefer traditional ad booking process.

So after considering all above points it suggests that after 5 years from now there will still be importance of traditional advertisement but its popularity will be less as more of the population will rely on online medium of advertisement due to its due popularity among the young generations & various advantages.
For more information, or have some other queries? mail us at book@releasemyad.com, or call us on 09830629298.

May 15, 2020May 15, 2020

Advantages Of Newspaper Advertising Over Other Mediums

In these fast-moving times let us discuss about advantages of Newspaper advertisement over other mediums:

Newspaper advertisements are a Mandatory for legal purposes such as a name change, lost & found or court notices. No other Platform is accepted.
Still in the era of digitization nearly about one-third of the literate population in India read a newspaper daily.
Newspapers are still the most popular medium to advertise for people searching for a life partner than online matrimonial websites.
Newspapers still offer the largest number of categories to choose from more than social media advertising when it comes to newspaper advertising.
Newspapers are the most cost effective method of advertisement & the classified page is designed in such a way to meet a small budget advertisement. for example the minimum amount of money required for giving an advertisement in a newspaper is Rs 35.
Booking newspaper ads online can save your time and effort as it is a time saving system you can book your ads from your comfort place and at your comfortable time all you have to do is use your interest.
Newspapers are the most trusted source of news & information. Since social media is continuously providing us with fake news, a newspaper still retains the ground of trust in India and has not lost their readership in India.
And Lastly newspaper advertisement enables the advertisers to give advertisements in different languages, sizes, font according to their choice of course more than social media advertisement.

For more details mail us at book@releasemyad.com, or call us on 09830629298.

May 15, 2020May 15, 2020

Advantages Of Publishing Recruitment Ads In Newspaper Over Online Job Posting

Newspapers are always the best platform for the Human Resource Recruiter popularly known as HR recruiter who are looking for a right candidate in different fields of any profession for a company as it is their responsibility for hiring eligible, reliable & skilled candidates for their company.

So let us discuss the few advantages of recruitment ads in newspapers over online job posting.

Newspaper recruitment ads help you to hire more experienced and local candidates as a result you will get a candidate who has local knowledge about the area as well minimum travel is needed whereas through online job portal it is very difficult to describe about the job role, qualifications as there are limitation & as the candidates apply randomly through online portal it becomes very difficult for the recruiter to recognize candidates who are serious about the job post & have to contact every candidate who have applied, which in return becomes a lengthy process to select correct candidate.
For the job roles such as sales executives or representatives etc the recruiter always looks for the local candidates who have the proper knowledge & experience of their location by giving an ad in regional & english newspaper allows you to target a more specific geographic location and audience. The applicant you are looking for sales representative jobs within the city always prefers local newspapers for finding jobs.
Unlike job boards which only allow specific information, you get more freedom for placing an ad in a newspaper. Because in a newspaper you will get more flexibility as an advertiser, you can always decide the size, position and content of your recruitment ad according to your budget. Suppose if you have less budget don’t worry you can still place an ad in classified text or classified display. Where classified text is run on online ads whereas in classified display ads you can add company logos, images, custom designs according to your choice. & if you have a big budget then you can easily place ad in display ad where you can even buy a full page or half page ad to attract the attention of a larger number of qualified candidates.
If you are thinking that due to technology development tech savvy job seekers now look for jobs only through online portals which is absolutely wrong as there are still many qualified & experienced candidates who cannot afford a smartphone with net connectivity for them newspaper is the best choice for seeking jobs as it is always very accessible & cheap, so with newspaper ads, you can reach out to a much wider and more experience audience than through an online job portal.
Newspapers are still the most trusted source of information for the job seekers than online job portals. There are specific age groups of people from 40 to 70 who prefer newspaper searching top managerial positions such senior financial advisors, senior managers etc than online portals. Newspaper ads are the most reliable way to reach out to these senior position holders.

So after knowing few advantages of advertising in newspapers in recruitment category & if you think you wasted too much time in calling candidates from online job portals, simply publish a Newspaper Ad in popular regional or English newspaper with the help of releasemyad. For more details mail us at book@releasemyad.com, or call us on 09830629298.

May 15, 2020May 15, 2020

Don’t Know How To Book Articles In Regional Newspapers? Find Out Here!!!!

It is very important to understand the key of making your ad more attractive & appealing to the local crowd by printing an ad in the regional language of that region as Advertisement in the local language is the best way of getting the quickest response as well as Many people living in Rural areas are comfortable with local languages this helps to increase the readership.

The most easiest way of giving an advertisement in regional newspapers is through an online ad booking site releasemyad.com As it India’s largest online ad booking portal, Our portal is very first of its kind as it is a user friendly comprehensive online advertising booking platform designed in such a way so that advertisers can book their both classified ad & Display ad directly at lowest rates depending on Different category & size without any hassle.

So to become an expert in ad booking without making any mistakes you need to know certain basic rules before placing an ad in a newspaper, let us discuss below.

Ad Formats:

There are three ad format in newspapers:

Classified Text: In These types of ads format enhancements like screen, tick, color can be added to the ad according to the advertisers choice.

Classified Display: These ads consist of Text ads with pictures.

Display: Display ads which can be on any page and of any size or colour, You may use images, logos, and graphics along with texts. These are more expensive than text ads.

2.Categories allowed:

Certainly before placing an ad you need to know the category under which you should place your ad.

3.Documentation Required:

The general documents required for all paper are given below:

For a change of name: A notarized affidavit not more than 6 months old or a gazette copy.
For Lost & Found: FIR copy or General Diary (GD) or Notarized Affidavit(not more than 6 months old )
Different documents required for notice ad such as (public notice)
F.I.R or G.D copy required for share certificate lost, C Forms lost, or loss of property papers & For the company documents lost etc.
Housing society:Ad Matter should be written in society letterhead, duly signed & stamped.
A letterhead from a practicing lawyer full ad matter should be written, along with his signature, registration number seal & date is required as a proper legal supporting document .
For Obituary or remembrance advertisement:Death certificate issued by the General Practitioner (GP) & Doctor’s Note stating name & date of death of deceased person receipt from crematorium or burial ground

4.Things that are compulsory for ad matter

Always mention contact details like phone number or email address in the matter.
Always keep the matter short & precise.
Avoid spelling mistakes.

After knowing all the above points you are ready to book an advertisement in the regional newspaper with the help of releaseMyAd.

With three easy steps

For more information, or have some other queries? mail us at book@releasemyad.com, or call us on 09830629298.