The term ‘Mirror’ refers to two prominent English language newspapers, Mumbai Mirror and Bangalore Mirror, published in Mumbai and Bangalore, respectively. These newspapers are well loved in their respective cities.
Owned and published by Bennett Coleman & Co. Ltd., popularly known as The Times Group, Mumbai Mirror and Bangalore Mirror are trusted sources of the latest news. Their association with such a reputable media company underscores their reliability and credibility among the residents of these cities.
The popularity of both newspapers among readers makes them attractive to advertisers aiming to reach their respective audiences. Consequently, the advertising rates in these publications are highly competitive.
Let’s delve into the details of these newspapers.
Mumbai Mirror, an English language newspaper based in Mumbai, was launched as a daily in 2005. In December 2020, after 15 years of daily publication, it transitioned to a weekly format. Despite this change, Mumbai Mirror remains an iconic name in English journalism in the city. Before becoming a weekly, it boasted a daily circulation of over 700,000 copies.
Bangalore Mirror, also an English language newspaper, is based in Bangalore. It was originally launched as Vijay Times by Vijayananda Printers in 2002. Bennett Coleman & Co. Ltd. acquired the newspaper in 2006, rebranding and relaunching it as Bangalore Mirror in 2007. Today, Bangalore Mirror is one of the most widely read English newspapers in Bangalore.
Interestingly, Mumbai Mirror and Bangalore Mirror differ in format. Mumbai Mirror is a tabloid, while Bangalore Mirror is a compact newspaper. Despite neither being a broadsheet, both provide extensive news coverage and a wealth of information in their pages.
Regardless of the size of their pages, both these newspapers are widely trusted by the readers in their respective cities. This makes booking Mirror classifieds a great way for individuals and businesses to reach out to their target audiences. releaseMyAd is here to help simplify the ad booking process, enabling you to gain the visibility you seek.
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