Anandabazar Patrika is the flagship publication of the ABP Group, and is one of the foremost names in Bengali language journalism. The newspaper as we know it today was founded in 1922 by Suresh Chandra Majumdar and Prafulla Kumar Sarkar.
Today, Anandabazar Patrika is one of the most reputed Bengali language daily newspapers, commanding a large and loyal readership among the Bengali speaking population. The newspaper is the most widely circulated and largest selling Bengali news daily in Kolkata. Anandabazar Patrika, has an average circulation of well over 1.2 million copies per day. It has been hailed by many people as ‘the voice of Bengal’.
Anandabazar Patrika’s style and insightful, in-depth and extensive coverage of the latest news and trending events in the region, the rest of India and around the world have made it a highly credible and reliable source of information for millions. It is also a popular news choice for Bengalis living abroad.
For a large number of families in the state of West Bengal, arranged marriages are still the norm. As is the case with the rest of India, a marriage symbolises the sacred union of not just the bride and the groom, but of their respective families as well. Marriages signify a momentous occasion and the beginning of a new chapter in the lives of the bride and the groom. As such, marriages are auspicious events, and a great deal of effort is put into finding the most suitable partner.
A matrimonial ad helps to make finding a prospective bride or groom easier. In India, newspapers are still an integral part of most households and a great number of people still rely heavily on newspapers for both information and for reaching out to a wide audience with the purpose of narrowing down potential partners.
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