Mathrubhumi is one of the most well known regional language news dailies in India. The newspaper was founded by K. P. Kesava Menon in the year 1923, and it is one of the oldest regional language newspapers in the entirety of India. It is an icon of Malayalam language journalism, and commands a large, loyal and engaged reader following.
The name of the newspaper translates to ‘Motherland’, an apt name considering that the newspaper was founded by a person who was actively involved in India’s fight for freedom. As of today, Mathrubhumi is a leading regional language newspaper, and is one of the most widely circulated Malayalam language publications today.
With its headquarters in Kozhikode, Mathrubhumi has a wide circulation across the state of Kerala. It publishes various editions to reach all its readers in different parts of the state, and even to the Malayalam speaking communities in other parts of India. Every day, there are editions of the newspaper printed from Alappuzha, Kozhikode, Kochi, Kannur, Kottayam, Malappuram, Palakkad, Kollam, Thiruvananthapuram and Thrissur in the state of Kerala, and also from other locations in India, namely Bangalore, Chennai, Delhi and Mumbai. There are also international editions of Mathrubhumi published from Dubai and Doha in order to cater to the Malayali community residing in the Gulf countries.
Mathrubhumi is a newspaper which has grown to become the preferred choice for a large number of people, and by booking classified ads in Mathrubhumi newspaper, it is possible to reach out to your desired audience. Being such a widely read newspaper, Mathrubhumi is popular among people of all age groups and backgrounds, and this makes it the ideal newspaper for advertising to the Malayali community.
In India, newspapers are an integral part of the social and cultural lives of the people, and they are widely regarded as authentic and reliable sources of information. In turn, advertisements in newspapers have a high persuading power, and these ads are also treated more favourably than ads on the radio or television.
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