Newspaper Advertisement | Newspaper Advertising Encyclopedia

June 26, 2020June 26, 2020

Now Place your ad in City supplements of Deccan Chronicle in a Hassle Free manner!

Deccan Chronicle is not only one of the largest circulated English newspapers in South India but also one of the most read newspapers across all major cities of South India. It was founded by Rajagopal Mudaliar in the 1930s & currently owned by SREI.

City supplement is a special pullout of Deccan Chronicle. Being the most read newspaper, it has a circulation of over 1.45 million across Andhra Pradesh, Telangana, Tamil Nadu, Karnataka and Kerala.

Every newspaper has a specific day or focus day to publish the advertisement in order to get a better response, but for City supplement there is no such specific day for placing an advertisement. You can easily book the ad on any day but keeping the deadline in mind that is two days prior to publishing date.

City supplement is comparatively much cheaper than the main newspaper. It mainly covers lifestyle and entertainment space in newspapers. Due to its huge readership figures, advertisements related to retail, hotel, restaurants, exhibitions, and other businesses helps the advertisers to reach the large masses of society easily in a short span of time. City Chronicle supplement is divided into four groups on the basis of locations like for Hyderabad region there is Hyderabad Chronicle, for Chennai region there is Chennai Chronicle & for Bangalore region there is Bengaluru Chronicle. Sunday specific city pullouts known as Sunday Chronicle.

Before placing any advertisement, it is very important to know about the specific page sizes of each newspaper, for the City supplement section the full-page size is 25.5cm(w) x 26cm(h), half page the size is 25.5 cm x 15 cm. Booking an ad through relesemyad.com helps us to customize the ad size as per your requirement. The minimum size required for booking an ad in the City Chronicle Supplement section is 4 cm width x 4 cm height.

Price for display advertisement may vary depending on the page preference. The cost is comparatively higher if you wish to place your ad in front, back, or the third page to enhance your ad’s viewership. If you want to make your advertisement more eye-catching & attractive then you can select a color advertisement which is a bit costly than B/W.

For placing an advertisement all you have to do is visit our website https://deccanchronicle.releasemyad.com/display-ad/city-chronicle & follow simple steps to book your ad. Leave the rest to our expert designing team to make the best design at no extra charge. If you are still facing issues with ad booking you can call/whatsapp us on this no. 9356222541 / 9830629298, you can also visit our website for a 24×7 live chat option or for any further queries mail us at book@releasemyad.com.

June 26, 2020June 26, 2020

History of Assam Tribune

Assam Tribune is the oldest English newspaper of Assam. It is the largest circulated English daily in North Eastern part of India with a circulation of over 700,000 copies and a readership of 3 million. It is currently published from Guwahati and Dibrugarh as a daily newspaper.

Originally Assam Tribune started as a weekly newspaper from Dibrugarh. It was launched on 4^th of August, 1939 by Radha Govinda Baruah who was called the architect of modern Assam. He was an ingenious gentleman from Dibrugarh who conceived the idea of an English newspaper. Noted for his contributions towards Assamese society and culture, Radha Govinda Baruah, started the weekly with the initial help of some friends and well-wishers.

Radha Govinda Baruah appointed Lakshminath Phookan as the first editor of Assam Tribune. He formerly worked as an editorial staff of Hindustan Standard and later became one of the major figures of Assamese journalism. Under R.N Baruah and L.N Phookan, Assam Tribune soon became a popular newspaper which had wide circulation among tea estate managers, high schools and lawyers. At the time when Assam’s literacy rate was 10% among which not even 1% was English educated, publishing and increasing the readership of an English newspaper like Assam Tribune was a feat in itself. R.N Baruah was instrumental towards growing the educational needs of Assamese population.

R.N Baruah single-handedly managed the growth of Assam Tribune. He promoted the newspaper and collected advertisements from various establishments himself. In September 1946, Assam Tribune began publishing as a daily newspaper instead of weekly and shifted its publication to Guwahati. Eminent personalities of Assam contributed to the daily columns of Assam Tribune and thereby making it a popular daily among the masses. The newspaper covered news from all over North East but 2-3 pages were dedicated to news from Assam region. Established as well as fresh journalists represented the newspaper since the time of its inception.

From its very beginning, Assam Tribune has dedicated itself towards truth without any sensational add on. It has been the principle of this newspaper to publish news in the correct perspective keeping in mind the welfare of the Assamese people. It always aimed at national advancement and became the voice of the people of even the lowest strata. It has been over 80 years since the publication of the first Assam Tribune newspaper and it still grows and represents the true spirit of Assamese journalism.

Today the managing director of Assam Tribune is Prafulla Govinda Baruah who is the son of R.N Baruah. He became the editor of the newspaper way back in 1966. For growth of literature and education in Assam, Prafulla Govinda Baruah was honoured with Padma Sri Award in 2018. Assam Tribune has truly contributed to the growth and development of the state of Assam.

Advertisement is the chief source of revenue for a newspaper. During the days of its infancy, Assam Tribune struggled with advertisements. Unlike today, earlier Assam Tribune could not even fill two columns with ads. R.N Baruah, himself used to visit and collect advertisements from private and government organisations. However, with a readership of over 3 million today, it has become a lucrative platform to advertise for businesses and individuals. Publishing an ad in Assam Tribune guarantees the target audience with exceptional responses.

To help simplify ad booking experience in Assam Tribune, releaseMyAd came into being in 2009. Leveraging the power of internet, releaseMyAd has enabled people to book ads for Assam Tribune from the comfort of their home or office with simple booking steps by clicking on the link https://assamtribune.releasemyad.com/

For designing ad creative, composing ad matter, budgeting and other booking related queries, the expert customer support team is available on the Phone/ WhatsApp number 9830629298. For details drop an email at book@releasemyad.com. Online chat support is also available on the website 24*7 for swift reply.

June 25, 2020June 25, 2020

Place your Travel Ad in Yatra pullout of Dainik Jagran at The Cheapest Rates!

We Indians love to travel but our hectic routines rarely allow us to make plans and go on trips. But when we do we tend to preplan a lot of things such as traveling routes, hotel bookings, etc, so that the actual trip is fun and tension free. For this reason, Dainik Jagran had introduced a very special pullout Yatra which means travel in Hindi, to help guide people planning their next trip.

Yatra is a very special pullout as it only comes once every month. More specifically on the last Sunday of each month when people are desperately looking for an excuse to forget about their daily routines and go on a short or a long trip.

With its aesthetically pleasing scenic images and travel stories printed all over, the Yatra is bound to grab anyone’s attention planning their next getaway. Thus, giving a travel-related advertisement in Yatra will fetch you more potential customers than giving a classified ad in the regular newspaper.

Display Travel Ads in Dainik Jagran Yatra

Advertisements like travel destination packages, hotel and guest house booking ads, train or plane ticket booking ads are perfect to be featured in the Yatra supplement. Popular locations for Yatra pullout are Delhi, Lucknow, Kolkata, Varanasi, and many others.

You can book ads for a minimum size of 4 cm width and 4 cm height going up to a full-page ad of 33 cm width and 52 cm height. Giving a display ad in Yatra with releaseMyAd also gives you the freedom to customize your ad size as you like. You may have a page preference with it as well. You can feature your ad on the front page or back page or any other page it’s totally up to you! However, certain pages like the front page or back page require premium charges.

The hue of the ad sets the right mood for a travel ad and it also plays a vital role in the pricing of the ad. A black and white ad will cost you less than a colourful one and vice versa. The size and page preference for the ad can change the price considerably. The pricing of the ad is dependent on the choice you make!

Booking an ad in the Yatra pullout has to be done 2 days prior to the release date. Our in-house designing team is available to design your ad creative with no extra designing charges.

To book your ad instantly, you can visit https://dainikjagran.releasemyad.com/display-ad/-yatra-(travel) or call us directly at 9356222541.For additional queries, mail us at book@releasemyad.com, or Call/WhatsApp us on 09830629298 or opt for a 24×7 live chat option from our website.

June 23, 2020June 23, 2020

Advertise in Jhankar pullout of Dainik Jagran at Best Rates!

Dainik Jagran is owned by Jagran Prakashan Limited, It is one of the largest selling Hindi newspapers in India according to 2017 survey & 17th most read newspaper in the world as per 2014 data.

Jhankar Pullout being the most popular supplement of Dainik Jagran newspaper, always remained in the top priority list of every advertiser due to its huge readership figures which is around 16.37 million as per INS survey.

As the lifestyle, fashion or even the latest technology is changing day by day it is very important to keep ourselves updated to the changing environment. For this, we need an advertisement platform having huge circulation numbers and is dedicated to city news.

Jhankar pullout covers news from page 3 to your favorite celebrity interview & gossip including both Hollywood & Bollywood. Their latest fashion trends & lifestyle trends are covered in the Jhankar pullout. Jhankar pullout section is printed everyday meeting everyday news demand. So, placing a display ad in this section helps you to promote your business to get a quick response in a short span of time.

Jhankar pullout section is the best platform to promote your business in the Hindi language speaking areas of northern parts of India. It has specific editions covering states like Delhi, Uttar Pradesh, Bihar, Uttarakhand, Punjab, Jharkhand, Jammu and Kashmir & West Bengal under cities like Kolkata, Patna, Ghaziabad, Amritsar, Nainital, Dehradun and many more.

Now, to talk about the focus day for advertising in the Jhankar pullout Section, there is a specific day for booking your ad. You can book it only on Sundays, which is the only day of the week in which this pullout is published. It is the perfect day to get the best response for your advertisements. The deadline should be kept in mind which is two days prior to the publishing date.

For booking advertisements in the Jhankar Pullout Section It is very important to know the page sizes, like the full page size is 25.5cm(w) x 26cm(h) & half-page size is 25.5 cm x 15 cm. Among which the minimum size for booking an ad in Jhankar Pullout is 4 cm width x 4 cm height. By spending a minimum of Rs.8000/-, you can publish an ad in this pullout of Dainik Jagran. However, cost may vary depending on the location you choose to publish.

Display advertisements are expensive compared to classifieds. The reason behind this is firstly, the cost of any ad depends on the size in per sq. cm unit. Secondly, choosing color matter rather than black & white increases the price and lastly, the rate of every edition is different from the other based on the readership and circulation of the pullout in that region.

After knowing all the facts about the Jhankar Pullout Section, you can place your ad directly through our website by clicking on https://dainikjagran.releasemyad.com/display-ad/jhankar-(lifestyle) & follow the simple steps.
You can also call/ WhatsApp us on 9356222541/ 9830629298 or visit our website for a 24×7 live chat option. For more details, you can drop us a mail at book@releasemyad.com.

June 23, 2020June 23, 2020

Recruitment Advertising in The Times of India Newspaper: An Overview

All organisations, big or small, have hiring needs and publishing a recruitment ad in a newspaper is a time tested strategy to reach out to the candidates they want. In India, newspapers reach out to all nooks and corners of the country and it is a medium which is accessed by people of all generations. Publishing a recruitment ad in a newspaper ensures a generous number of candidates from which the best talent can be hired.

When talking about newspapers, The Times of India is the best in terms of circulation and readership. The dominating readership figure of 1.5 crore and circulation of over 28 lakhs, The Times of India is the world’s largest selling English language daily. Publishing an appointment ad in The Times of India is bound to reach out to the desired audience. It is a trusted platform for big, medium and small establishments to publish recruitment/ appointment ad in The Times of India to fulfil their hiring requirements.

Recruitment ads in The Times of India can be published as classifieds or display as per the budget. Classified text ads are simple run-on line ads which are published in the classified section, Times Interact on any day of the week. Classified Display also publishes in the Times Interact page (classified section) but they are in a box with logo, colour, etc. which gives them better visibility compared to classified text. The height can be customized as per ad matter however; classified display ads have a specific width which corresponds to the column width of the newspaper. Display ads are premium ads with colour, logo, photo and designer fonts which can be created in any size and can be published on any page. However, certain pages like front, third and back page have extra page premium charges. Display ads can also be published on any day of the week.

Although appointment ads are published on any day of the week in The Times of India but Sunday and Wednesday is the recommended focus day. Especially, Wednesday is the awaited day as on that day Times Ascent pullout is published which is the appointment special weekly page and if an advertisement is published in the same, it is sure to hit the target audience.

Recruitment Display Ads i Times of India

Recruitment classified text ads can be composed in the bare minimum size of 5 lines. Extra line charges are additional. For example, if someone wishes to post a classified text recruitment ad in Times of India Bangalore edition the rate is Rs. 2350/ 5 Lines, extra lines charges are Rs. 588. Various special enhancements are available for classified text ads like colour background, tick, bold and screen which distinguishes the ad among the clutter. For Classified Display ads, the rates are calculated on the basis of sq.cm. The minimum size is 3 cm (width) X 5 cm (height). The height can be increased as per ad matter but the width is fixed. Thus, the minimum ad cost for a recruitment ad in The Times of India, Ahmedabad edition will be Rs.355 (rate) X 3 (height) X 5 (width) = Rs.5025. The rates vary as per editions and ad size across all ad types.

The minimum size of a display appointment ad for The Times of India is 4 cm X 4 cm and it can be customized as per needs and budget. Whereas the minimum ad cost can be as low as Rs.2500, a full-page appointment advertisement in any of the metro city editions can cost lakhs. The same goes for Times Ascent pullout in which only display appointment ads are published. The minimum size is 8 cm (width) x 6 cm (height) and cost varies based on edition, size and page preference.

Placing an appointment ad in The Times of India is very easy, simple and hassle-free. With releaseMyAd, which is an online self serve platform, one has to just click on the link https://timesofindia.releasemyad.com/display-ad.php and proceed step by step after choosing the ad type that is Classified Text, Classified Display, Display or Times Ascent. releaseMyAd is an authorized online recruitment ad booking partner of The Times of India and the rates are transparent and best in the industry. Also, there are various offers and discounts available in the portal which can be availed to reap the best benefits out of a recruitment advertisement in The Times of India.

Negotiated rates are also available for high budget appointment ads and can be availed by getting in touch with the Customer Service Desk on the Phone/ WhatsApp number 9830629298 and 9356222541. The customer service team also helps in matter composing and ad creative designing with the help of in-house designers. For details, one can also email to book@releasemyad.com. 24*7 Live Chat option is also available for a quick response.