One of the leading names in the Bengali language news media space, Bartaman – which is also known as Bartaman Patrika – is a relatively new entrant, but has made a name for itself as a respectable news publication.
The newspaper was founded in the year 1984 by Barun Sengupta, and over the years, it has become one of the most popularly read Bengali language daily newspapers, catering to a large and loyal readership across West Bengal, as well as among the Bengali-speaking communities in other parts of the country.
The headquarters of Bartaman are located in Kolkata. Along with its Kolkata edition, Bartaman publishes four other editions from Siliguri, Burdwan, Malda and Midnapore, in order to reach its readers across the state. This means booking a Bartaman classified ad can get you significant coverage in West Bengal.
On any given day, Bartaman Patrika is estimated to have more than 6,30,000 copies of the newspaper in circulation, and it is the preferred choice for a large number of families across West Bengal. The total readership of the newspaper is estimated to be more than 1.03 million people, consisting of people from diverse backgrounds and having varied interests.
In each of its editions, Bartaman brings to its readers all the latest local, regional, national and international news stories, as well as numerous stories and articles from a range of subjects. These subjects include sports, entertainment, health and lifestyle, science and technology, business, astrology and agriculture. With such a wide assortment of content on offer, one can say that Bartaman is a newspaper that offers something for every taste and preference.
Newspapers occupy an important place in the social and cultural lives of the people in India, and they are regarded as reliable and authentic sources of the news as well as information on a range of topics. For this reason, newspaper ads have a higher persuading power than radio or television ads.
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