Newspaper advertising dates back to hundreds of years. India which is a country with diverse cultures and languages has over 1,00,000 publications registered with registrar of the newspaper. Some of the newspapers are printed locally in a local language while others are national and are printed in English. Take for example Times of India, the most widely recognised English newspaper in India with as much as 50 editions reaching almost every nook and corner of the country. Considering local newspapers can ensure you reach your target audience in the suburbs where the only form of advertising is print media.
Well, yes yes I get it, with the country moving towards digitalization, you must be worried if at all in the long term Newspaper advertising would survive?
Well, you can count on your fingertips all the reasons why it definitely survives and not die in a diverse country like India!
- 70% of Indians live in rural areas and as over as 41 crore Indians do not even have access to television at their home. And, this statistics is not changing in decades and thus Newspaper advertising is not dying.
- In India where most people do not enjoy a very high standard of living, Newspaper advertising is reliable as it is low-cost form of advertising for masses till now and this is gonna hold true for future as well.
- Most of the Newspapers have their e-paper to keep up with the digital changes.
- Digital advertisements in websites of Newspaper ensures you reach the smarter generation and advertisement in printed Newspaper allows you to target others.
Well, the only thing that you feel is that you will have to visit some agent or contact publishing house and that it would be a tiresome process. You must also have thoughts as in you do not which Newspaper would be best suitable and thus you do not know whom to contact. But you do not have to wait anymore. releaseMyAd has got you all covered. Working for over a decade now in all forms of advertising, releaseMyAd offers you specialised knowledge and helps you plan your ad campaign perfectly. Since we are India’s no. 1 online ad booking agency you can rely on us completely. You can discuss with our experts at +91 9830629298 or directly visit the website at www.releasemyad.com
Newspaper advertising is here to last and you can book your advertisement with releaseMyAd sitting in your couch right now!