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August 17, 2020August 17, 2020

Know about The Traditions and Glamour of Marwari Wedding

Marwaris hail from Rajasthan and are one of the biggest business communities in India today. Marwari weddings are a community affair and apart from being full of traditions and rituals it is an expensive celebration which continues for many days. The elaborate display of wealth and customs make a Marwari wedding spectacular. It can be divided basically into pre-wedding rituals, wedding day and post-wedding rituals. Let us now check out how Marwari wedding customs and celebration goes ahead.

The event of ‘Sagai’ that is engagement takes place at the groom’s house. Elders from the bride’s side bless the groom and the bride’s brother applies kumkum and rice tika on the groom’s forehead. This ceremony is called ‘Mudha Tikka’. The family of the groom also visits the bride’s household with gifts of sarees and jewellery and the ring ceremony takes place. The ritual ends with seeking the blessing of elders and lunch.

‘Ganapati Sthapana’ and ‘Griha Shanti’ are two religious rituals observed in both groom and bride’s household after the ‘Sagai’ and it is performed by a priest to seek the blessings of Lord Ganesha and for appeasement of the planetary lords. Puja, havan and various other ceremonies are observed for successful completion of the marriage.

The ceremony of ‘Sangeet’ is like an ice-breaking occasion with the bride. The future in-laws of the bride assemble around her, dressed in their fineries and share light jokes along with song and dance to popular Bollywood and folk songs. A separate occasion for the groom is a bachelor’s party where the groom along with his friends and male cousins get together to share jokes with dance and maybe some drinks. This is a time when the groom enjoys his last day of bachelor life.

The ceremonies of ‘Haldi’ and ‘Mehandi’ are another pre-wedding ritual of much importance and are celebrated in both the groom and bride’s household. ‘Haldi’ is the ceremony where the groom and the bride are bathed ritually after applying turmeric paste. ‘Mehandi’ is also a very joyous ceremony for the ladies of the house, especially the friends and cousins of the bride. Mehendi or henna dye is applied to the hands and feet of the bride and also the other ladies.

The wedding attire of a Marwari bride and groom is very regal, traditional and elaborate. The groom is dressed in sherwanis, jodhpuris and turban with a sarpech. He carries a sword on his kamarbandh and wears traditional Rajasthani jootis. The bride dresses up in red Lehenga Choli and a heavy Odhni. She is decked up in traditional jewellery of gold, meenakari and kundan.

On the day of the wedding, the groom heads out to the wedding venue but before that the ‘Sehra’ is tied around his head to hide his face. The ‘Sehra’ is usually made of flowers, zari or string of pearls. The procession leading to the wedding venue is called ‘Baraat’. The groom rides a horse and holds a sword which is typical of the Rajasthani Marwari tradition. The ‘Baraat Dhukav’ is the ceremony when the groom’s procession reaches the venue of the wedding. He is welcomed by the bride’s mother with ‘aarti’, sweets and water.

With the welcome of the groom, the main rituals of the wedding ceremony start. The bride is brought into the wedding Mandap. She puts seven suhalis on the head of the groom. Suhali is a type of snack. Following this the bride and the groom exchange garlands which are known as ‘Jaimala’ or ‘Varmala’. At this point, the bride and groom’s odhni are now tied which signifies their union and is known as ‘Granthi Bandhan’. Later, the father of the bride performs the ‘Kanyadaan’ where he asks the groom to take the full responsibility of the bride and the bride also accepts the in-laws family as her own. In Marwari weddings, the bride and the groom go around the holy wedding fire seven times. For the first three rounds or ‘pheras’, the bride leads and in the next four, the groom leads. The next important ritual of a Marwari wedding is ‘Sindoor daan’. The groom puts vermillion on the forehead of the central hair parting of the bride symbolizing the marital status of the woman. After the final offering in the holy fire, the bride and the groom seeks the blessing of the priest and elders of the house and thus ends the wedding rituals.

‘Joota Chupai’ is one of the entertaining parts of a Marwari wedding. The groom’s shoes are hidden by the friends and cousins of the bride and the groom has to bargain and settle for an amount to get his shoes returned. ‘Bidai’ is the process of the newlyweds leaving the parental house of the bride to the house of the groom. It is an episode of a tearful goodbye. Upon arrival at her husband’s home, the bride receives an elaborate and warm welcome from her mother-in-law who performs an ‘arti’ before ushering the bride in. The bride is asked to put her right foot over the threshold into a tray containing milk and vermillion solution. This ceremony is called ‘Griha Pravesh’. The bride kicks over a pot filled with rice and coins and enters the household of her husband. This symbolizes incoming of wealth and fertility. ‘Pagelagni’ and ‘Mooh Dikhai’ are the next rituals. The bride is introduced to the family and to its extended members and she offers her respects to them. Elder female member of the groom’s family lifts the bride’s veil and one-by-one and bless her. She is also presented token gifts on the occasion. ‘Chooda Pehenana’ is a ritual where the bride’s mother-in-law presents a set of lac and ivory bangles to the bride as a symbol of marital life and good omen. The entire wedding cycle is completed with the ‘phool sajja’ in which the bride and the groom sleep together and the wedding is consummated.

Marwari wedding is all about traditions and rituals and it is an occasion where the community is at their best. Right from the very beginning of the ceremony till the end it is like a celebration. We at releaseMyAd for last one decade have served the Marwari community to find an ideal matrimonial match with our newspaper advertising platform. With top newspapers in our listing and local Rajasthan circulated newspapers, releaseMyAd is a one-stop solution for finding the perfect bride or groom by placing Marwari matrimonial ads.

releaseMyAd’s self-serve platform is user friendly and hassle-free and a matrimonial ad can be booked by simply clicking on the link https://www.releasemyad.com/newspaper/cat/matrimonial/hindi. Publishing a Marwari matrimonial ad in the newspaper was never that easy. The customer support can be reached out for any query or questions related to newspaper selection, composing and designing advertisement or choosing the best value matrimonial package. The customer support team can be reached out on the Phone/ WhatsApp number 9830629298. For details, email to book@releasemyad.com. For instant response 24*7 chat option is also available on our website.

August 13, 2020August 13, 2020

Understand The Rituals and Traditions of a Malayalam Wedding!

Malayali weddings are filled with interesting traditions and rituals. The wedding ceremonies are very royal which involves uniting two individuals and their respective families in a sacred and lovable bond. In South India, people always try to provide the best education and all other facilities to their children. They even provide the best to their children even when it comes to finding the best match for marriage. Malayali parents take extra care to choose the life partners for their children. Even though Malayali families are quite broad-minded and accept love marriages, educational background and family background of the prospect is of prior importance.

Kerala is always believed to have the most amazing and breathtaking scenic beauty. This state also has some unique wedding customs too. Most North Indians wedding ceremonies are held after sundown. However, Malayali weddings often happen in the morning. Here are the pre-wedding rituals, wedding and post-wedding rituals that make the Kerala Hindu wedding a grand affair.

Pre-Wedding Rituals

Muhurtham – In this ritual, the astrologer matches the kundalis of the bride and groom. If the Kundlis matches, a Muhurath or a date for the wedding is fixed.
Nischayam – Nischayam is the other name of engagement in Malayalam weddings. Both the families make an official announcement of the wedding in front of family, relatives and friends.
Traditional Party – The bride’s family organises a party for the guests just before the wedding ceremony and offers a delicious vegetarian meal for the guests.

Wedding Day Rituals

Madhuparkam – When the groom reaches the wedding venue, he and his family members are welcomed in a grand way and the bride’s father washes the feet of the groom. The groom hands his in-laws a white saree which the bride is supposed to wear during the wedding ceremonies.
Kanyadaanam – All the wedding ceremonies are performed in front of a Veli (holy fire). The couple goes around the Veli three times and then the groom ties a Taali (yellow necklace) around the bride’s neck. After this, the actual Kanyadaanam ritual is done, where the bride’s father hands over his daughter’s hand in the hands of the groom. Kanyadaanam is the moment when the bride’s father gives his daughter’s hand in the groom’s hand.
Sparsham – During this ritual, the groom is made to sit on the floor where he faces the bride and their foreheads touch. The priest asks the bride to put rice in the Veli while chanting mantras. The groom helps the bride to put her foot on the Ammi (grinding stone) to signify that she is breaking ties with her family and stepping onto a new family.
Sadhya – After all the rituals have taken place, all the guests sit together and a feast is organized where traditional vegetarian dishes are served.

Post Wedding ceremonies

Kudivep – After the wedding is over, the couple starts for the groom’s house, where the newlyweds are heartily welcomed by the groom’s mother with lit oil lamps. This welcome ceremony is known as Kudivep.
Griha Pravesh – This is the ritual which takes place post wedding where the bride officially enters her new home for the first time.

When a person is looking for a suitable match, they are often confused with the options such us whether to create a matrimonial profile or seeking help from friends and relatives in finding a match within their known circle and this really becomes frustrating at times. This is where newspaper advertising comes in. Till now, there are a huge number of people around the world who depend only on the newspaper for searching suitable matches. This is because newspapers are the most reliable platform and the readers depend on them for any kind of information. Each newspaper earns credibility and is successful in establishing faith among the readers which is why the Indian parents mostly find brides and grooms from this platform. Malayali matrimony helps you to reach out to the elite and educated families whose value and ethics resemble yours.

For finding the perfect Malayali matrimonial match, you can always advertise in leading Malayali newspapers which include the best selling Malayala Manorama, Mathrubhumi, Kerala Kaumudi, Deshabhimani, Metro Vaartha and Madhyamam. These newspapers have the highest readership and circulation figures which will surely assist you in reaching out to millions at one go.

releaseMyAd was founded with the idea of booking advertisements online in national and local newspapers of India. With the aim to make advertising easy for the clients, the entire marketplace is brought at your fingertips enabling the advertisers in choosing from a wide range of options to fulfill their advertising goals. releaseMyAd simplifies your advertising experience by saving time and money. It eliminates the hectic process that one has to go through earlier.
In order to place a Malayali matrimonial advertisement in the newspaper, just click on the link https://www.releasemyad.com/newspaper/cat/matrimonial/malayalam. In case you find any difficulty in booking the ad, feel free to call us at 09830629298 or write us at book@releasemyad.com. Our executives will get back to you within 24 hours. You will also get our 24 x 7 Live Chat support.

August 6, 2020August 6, 2020

Bengali Weddings are not just lavish, but also culturally rich and diverse. Know more about it

Bengali wedding or what it is called in Bengali as ‘Biye’ is not just a day-long occurrence but a festival rich in tradition spanning multiple days. It is not just a union between two people but a ceremony where two families come together and become one. A ‘Biya’ is divided into basically three parts: Pre-wedding rituals, wedding rituals and post-wedding rituals. The entire episode is defined with the gathering of friends and family, good food, glamorous clothes and jewellery and religious rituals. Let’s explore how the entire event goes ahead.

A traditional Bengali arranged marriage is facilitated by a matchmaker called ‘Ghotok’. They are usually friends or relatives and can be from any side. They introduce the families and on certain day parents of the bride or groom along with other relatives go to the other party’s house to formalize the marriage known as ‘Paka Kotha’. On an auspicious day after that elders from the groom and the bride’s side visit each other’s place and bless the boy and the girl with clothes and gold ornaments. This formal occasion is known as ‘Ashirwad’. Food being an integral part of Bengali culture, all aspects of a Bengali Biye is accompanied by elaborate lunch or dinner. ‘Aai Budo Bhaat’ is such a ceremony where the bride-to-be has her last meal in her parent’s household. Women of the household on both the sides play an integral part in a few sacred rituals prior to the main wedding ceremony. Some of these rituals are ‘Ananda Nadu’ which is associated with coconut, sweets and puffed rice, ‘Dhodhi Mangal’ early morning ritual on both the groom and bride’s family, ‘Holud kota’ grinding of turmeric for anointing the bride and groom. ‘Vriddhi’ is a solemn occasion where the ancestors are invoked and are usually performed by a paternal uncle.

Early morning of the day of the wedding is accompanied by quite a few traditional rituals on both the bride and groom’s side. One such important ceremony is ‘Gaye Holud’. Prior to that, ‘Adhibas Tattwa’ is received by the groom’s family from the bride’s side which includes fish, sweets, curd, paan, clothes, etc. During ‘Gaye Holud’ the groom is bathed after applying turmeric paste and the same turmeric is sent to the bride’s house along with ‘Gaye Holud Tattwa’ for the bride to take bath. This is followed by ‘Sankha porano’ ritual in the bride’s household where the bride wears the sankha and pola bangles symbolic of a married Bengali woman.

The main wedding rituals commence with ‘Bor Boron’ that is welcoming the ‘Bor’, the groom to the bride’s place. The groom is accompanied by a trail of ‘Bor Jatri’, members of the groom’s house as well as his friends headed by a guardian known as ‘Bor Korta’ and the groom’s best man ‘Nid Bor’ who is the youngest member of the groom’s family. The groom is then seated in the ‘Chadnatola’ which is the wedding altar and is offered new clothes by the person from the bride’s side that performs ‘sampradan’.

Thereafter, is the ceremony of ‘Saat Paak’ where the bride is carried on a wooden seat called ‘piri’ by her brothers and circled around the groom seven times. The bride all this time hides her face behind beetle leaves which she holds in her hand. After ‘Saat Paak’ is ‘Subho Dristi’ when the bride removes the beetle leaves and the bride and groom glances at each other for the first time. The bride continues to sit on the ‘piri’ carried by her brothers and the ceremony of ‘Mala Bodol’ is carried out which is the exchange of flower garlands. This entire process is full of enjoyment and fun accompanied by the sound of conches and ‘ullu’.

The solemn Vedic ceremony of ‘Sampradan’ takes place after that where an elderly male member of the bride’s family hands her over to the groom. Followed by that is yagna and the ritual of ‘Saptapadi’ which is a bit different from ‘phere’ which happens in North Indian weddings. In the ‘Saptapadi’ ritual of Bengali marriage, the bride steps on seven laid out betel leaves and the groom follow her moving with his foot the stone called ‘nora’ which is used for grinding spices. Later, ‘anjali’ is offered to the fire using puffed rice by the bride and groom and the brother of the bride helps in the process. The last ritual of the wedding is ‘Sindor daan’ where the groom offers vermillion to the bride’s hair parting which is symbolic of Hindu married women. The entire evening is celebrated with guests, friends and relatives and a huge table and menu are spread out with delicious traditional and contemporary dishes to relish upon which quintessentially includes fish preparations and sweets like rosogolla. The bride and groom stay that night in ‘basor ghor’ kept awake by friends and relatives with jokes and merrymaking. Next morning happens the ritual of ‘bashi biye’ where in the priest’s presence, Sun god is worshipped.

Bengali wedding is incomplete without the post-wedding ceremonies which happen in the groom’s household. Day after the wedding ceremony is the farewell ceremony called ‘biday’ which is a moment of sorrow and joy in the bride’s household. The new bride is welcomed to the groom’s house with the rituals of ‘bodhu boron’. The bride enters the house after being welcomed by the mother-in-law stepping on milk and alta. This night is known as ‘kalratri’ and the bride and groom are separated. On the third day after the wedding is the ceremony of ‘bou bhaat’. The bride cooks for the first time in the groom’s household and the groom formally takes the responsibilities of the bride’s basic needs known as ‘bhaat kapor’. This is followed by a reception of family, relatives and friends who are introduced to the bride and again a huge menu is laid out to the guests. The last tradition of the entire ceremony is ‘phool sajja’ where friends of the groom decorate the bed of the newly wedded couple and flower, clothes and sweets come from the bride’s house.

The ritual of ‘dira gaman’ is observed after a few days from the wedding. This marks the newly wedded couple visiting the bride’s house for the first time after the wedding ceremony. With this auspicious occasion, a Bengali wedding ceremony comes to an end and the bride and groom and their families are unified in a forever bond.

Earlier, these elaborate affairs were managed by friends and relatives but these days when everyone’s lifestyle have changed and joint family structures have broken up into nuclear families, quite a few of these ceremonies are managed by event managers and catering agencies. We, at releaseMyAd have helped simplify Bengali marriage by providing the service of finding the future bride or groom. Apart from the traditional method of employing ‘ghotoks’ people trust newspaper advertisements to find their match. releaseMyAd has made matrimonial ad booking for Bengali community easy and hasslefree in the newspaper of their choice. The portal has been trusted for over a decade and has served more than 3 lakhs, happy customers. Through releaseMyAd you can book ads in popular Bengali newspapers like Anandabazar Patrika, Bartaman, Aajkal and also English dailies like Times of India and The Telegraph. We cover more than 100 newspapers all over India.

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July 31, 2020July 31, 2020

Five Awesome Things You Can Learn From Times Of India Classified

You must be very familiar with the page name Times Interact! Yes, that’s the classified page of the Times Of India newspaper. It is the best classifieds newspaper page in the entire country with its 20 highly specific categories among which Matrimonial, Property, Recruitment, Business, Obituary and Announcement being the most advertised categories. The circulation of Times of India is wide and it ranks fourth largest daily in India in terms of circulation. Times Of India is owned by Bennett, Coleman and Co. Ltd., is one of the few newspapers in our country which have a huge loyal customer base. This is the only newspaper which is loved by everyone and hated by none. Times Of India is available in all parts of the country and makes the best source for advertising one’s product, brand or services.

One can easily advertise classified ads in Timclassiiedes of India to reach the target audience as it has a huge coverage. It has an extensive reach, low cost of advertising, high brand equity and much more. Being the leading newspaper globally it is the first choice of every advertiser. Let’s discuss some awesome points that you can learn from Times Of India Classified advertisements.

Availability of selection of ad formats based on budget – There are two types of classified ad namely Text Classified ad and Display Classified ad under the classified section of Times Of India. Text advertisements are the simplest and economical form of newspaper classified advertising, usually printed in lines. The other form which is the Display Classified advertisements, includes richer formatting over and above the basic textual content of the ad, such as colours, a variety of typefaces as well as images or graphics. These ads are charged on the basis of square centimetres occupied and are little expensive than the text ads. Based on your budget you can select and one format to place your classified advertisements in Times Of India.
Availability of selection of Enhancements and Formats – There are various enhancements available in Times Of India classified section such as ticks, screen borders, background colours, bold, underline which can be used to enhance your ads and attract more readers. These special enhancements are available for Text Advertisements in Times Of India. Classified Display advertisements enable usage of pictures/ logos as when required and allow customized font sizes which again enhances the ad quality.
Availability of selection of various categories and subcategories – Times Of India offers you the choice to select more than 20 categories namely Matrimonial, Property, Recruitment, Automobile, Business, Change Of Name, Lost & Found, Obituary, Remembrance, Education, Personal, Service, Astrology, Tender, Public Notice, Share Certificate Lost, Court Notice, Travel, Marriage Bureau, Computers and many more. There are a variety of sub categories available under each section which should be correctly selected to get relevant responses from the readers.
Availability of selection of locations – Times Of India, being the most popular newspaper across the nation gives the leverage to place advertisements in more than 40 locations all over India. This is the only one newspaper which covers the whole of India and the best readership numbers.
Availability of selection of packages and offers – Times Of India offers multiple discounted packages based on every location. So based on your budget and requirement, you can choose your preferred package. From multiple locations together to multiple newspapers together, you can make your choice according to your need. There are also several insertion offers which Times Of India provides for each of the categories.

ReleaseMyAd helps you in booking your ads in Times Of India while sitting at your home. The website provides facility for selection of advertisement type, category (matrimonial, real estate etc.), ad composition using sample ads, cities in which the ad will be displayed in newspaper and finally easy payment due to availability of both online as well offline payment options. Also, the team is experienced in this field for around 10 years. They provide consultancy to the client till he is satisfied with the result.

For more details about Times of India classified ad booking, you can click on https://timesofindia.releasemyad.com/classified/Times-of-India-Newspaper-Ad or connect with us via Call/ WhatsApp at 9830629298. You may also drop an email to book@releasemyad.com. We also provide expert support in providing assistance through live chat 24 x 7.

June 26, 2020June 26, 2020

History of Assam Tribune

Assam Tribune is the oldest English newspaper of Assam. It is the largest circulated English daily in North Eastern part of India with a circulation of over 700,000 copies and a readership of 3 million. It is currently published from Guwahati and Dibrugarh as a daily newspaper.

Originally Assam Tribune started as a weekly newspaper from Dibrugarh. It was launched on 4^th of August, 1939 by Radha Govinda Baruah who was called the architect of modern Assam. He was an ingenious gentleman from Dibrugarh who conceived the idea of an English newspaper. Noted for his contributions towards Assamese society and culture, Radha Govinda Baruah, started the weekly with the initial help of some friends and well-wishers.

Radha Govinda Baruah appointed Lakshminath Phookan as the first editor of Assam Tribune. He formerly worked as an editorial staff of Hindustan Standard and later became one of the major figures of Assamese journalism. Under R.N Baruah and L.N Phookan, Assam Tribune soon became a popular newspaper which had wide circulation among tea estate managers, high schools and lawyers. At the time when Assam’s literacy rate was 10% among which not even 1% was English educated, publishing and increasing the readership of an English newspaper like Assam Tribune was a feat in itself. R.N Baruah was instrumental towards growing the educational needs of Assamese population.

R.N Baruah single-handedly managed the growth of Assam Tribune. He promoted the newspaper and collected advertisements from various establishments himself. In September 1946, Assam Tribune began publishing as a daily newspaper instead of weekly and shifted its publication to Guwahati. Eminent personalities of Assam contributed to the daily columns of Assam Tribune and thereby making it a popular daily among the masses. The newspaper covered news from all over North East but 2-3 pages were dedicated to news from Assam region. Established as well as fresh journalists represented the newspaper since the time of its inception.

From its very beginning, Assam Tribune has dedicated itself towards truth without any sensational add on. It has been the principle of this newspaper to publish news in the correct perspective keeping in mind the welfare of the Assamese people. It always aimed at national advancement and became the voice of the people of even the lowest strata. It has been over 80 years since the publication of the first Assam Tribune newspaper and it still grows and represents the true spirit of Assamese journalism.

Today the managing director of Assam Tribune is Prafulla Govinda Baruah who is the son of R.N Baruah. He became the editor of the newspaper way back in 1966. For growth of literature and education in Assam, Prafulla Govinda Baruah was honoured with Padma Sri Award in 2018. Assam Tribune has truly contributed to the growth and development of the state of Assam.

Advertisement is the chief source of revenue for a newspaper. During the days of its infancy, Assam Tribune struggled with advertisements. Unlike today, earlier Assam Tribune could not even fill two columns with ads. R.N Baruah, himself used to visit and collect advertisements from private and government organisations. However, with a readership of over 3 million today, it has become a lucrative platform to advertise for businesses and individuals. Publishing an ad in Assam Tribune guarantees the target audience with exceptional responses.

To help simplify ad booking experience in Assam Tribune, releaseMyAd came into being in 2009. Leveraging the power of internet, releaseMyAd has enabled people to book ads for Assam Tribune from the comfort of their home or office with simple booking steps by clicking on the link https://assamtribune.releasemyad.com/

For designing ad creative, composing ad matter, budgeting and other booking related queries, the expert customer support team is available on the Phone/ WhatsApp number 9830629298. For details drop an email at book@releasemyad.com. Online chat support is also available on the website 24*7 for swift reply.