One of the most well known English language business newspapers in India, The Economic Times was founded in the year 1961. The newspaper is owned and published by the highly reputed Bennett Coleman & Co. Ltd., which is more popularly known as The Times Group.
Over the years since its foundation, The Economic Times has made a name for itself as a highly respected business newspaper that has earned itself rich accolades. The newspaper is read by a large number of readers across India, and its vast reader base consists of people from both within and beyond the business community. Even though it is primarily a business newspaper, The Economic Times also offers stories from numerous other topics of interest in order to cater to the tastes and preferences of a wider audience.
As one of the most easily recognisable names when it comes to business news in India, The Economic Times is known for its insightful and comprehensive coverage of the latest news from the world of business, finance, stock markets, domestic and international trade, money, commodities and the economy as a whole. As it turns out, The Economic Times is the second most widely read English newspaper in the world, being second only to the American business newspaper The Wall Street Journal!
It is estimated that, on any given day, The Economic Times has more than 3,50,000 copies of the newspaper in circulation on average, catering to a total readership estimated to be well over 9,00,000 people.
The Economic Times is immensely popular not merely because it is a business newspaper par excellence, but also because it provides readers with the latest national and international news and stories from a wide range of other topics, including automobiles, real estate, energy, politics and many more. This makes the newspaper popular among not only people from the business community, but for people from all walks of life. In other words, booking an Economic Times advertisement is strongly recommended in order to reach out to a wider audience.
India is a country where newspapers are an integral part of modern social and cultural life, and they are regarded as authentic and reliable sources of information on a variety of topics. People read newspapers to stay updated with the latest events in the country and abroad, and also to gain knowledge about a wide range of topics. Needless to say, newspapers are widely favoured by advertisers since they can reach out to many people through them.
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