June, 2020 | Newspaper Advertising Encyclopedia

June 8, 2020June 8, 2020

How To Save Money On Newspaper Ads!

Newspaper Advertisement is one of the most important forms of advertising & considered to be one of the most cost effective forms of advertising. Advertising in newspapers happens to be the first choice to advertise in for most brands. One mAore important part of the newspaper ad cost which varies on the basis of the ad which you want to release.

These are the main factors that affect the pricing of newspaper ads:

Circulation of the newspaper: The higher the circulation, the more you will pay for an ad. In India, more than 200 newspapers are circulated. Some newspapers are circulated in the whole of India, some are circulated in a certain region. So based on the circulation and reach of the newspaper, the ad cost measured Usually, advertisers pay based on circulation.
Size/color of the ad: The bigger the ad, the more it will cost. You will also pay more for your ad to run in color.
Number of times your ad runs: If you run your ad multiple times, you will pay more overall but less for each individual ad.
Day of the week/section of the paper: Expect to pay the most for an ad that runs Sunday. You will also pay more to have your ad in the main section of the newspaper instead of the sports or travel section.
Ad Format: There are three types of ad format in newspapers. Classified Text will cost you less than a classified display & a display ad will cost you more than a classified display.
How To Save Money While Placing An Ad in Newspapers.

If we look back, a few years ago, the process of booking newspaper advertisements was very difficult, expensive and Lengthy process.People had to visit the various publication houses to book their advertisements which was a time-consuming & hectic Task. & along with that some advertisements take help from third parties popularly known as booking agents for placing the ads on their behalf. In Return For booking the ads, the agents would charge an extra amount making the ad booking process much more expensive. But presently due to online advertising booking platforms, this has made it a more easy & cost effective process .

Now Advertisers can book newspaper advertisements online through the ad booking sites, releaseMyAd India’s largest online ad booking portal It is the very first of its kind as it is a user friendly comprehensive, a vital medium to the world of media, it brought a revolution in the world of ad booking where you can easily book an in a variety of newspapers, radio, tv where you can book both classified ad & Display ad directly at lowest rates depending on Different category & size of Ad without any hassle.

It not only provides various discounted packages but also offers so that it can be cost effective & affordable so that placing ads enables the advertisers to choose from a wide range of options to fulfill their advertising goals. To know more visit https://www.releasemyad.com/newspaper-advertisement and Place your first Ad.

June 8, 2020June 8, 2020

10 Things Most People Don’t Know About Online Newspaper Advertisements

Newspaper Advertising is one of the most popular mediums to advertise among many options available for advertising. & it is the most cost effective method of advertisement especially when placing an ad online.

Due to the influence & popularity of social media most people prefer online shopping & there is a possibility for a person who for the first time in his life is placing an advertisement through an online ad booking site is bound to less knowledge about it which in return affects the response they receive from the advertisement.

so let us discuss below a few points relating to it.

Newspaper Selection:
- As per the data available with the Government, a total of 1,05,443 newspapers/periodicals are registered with the Registrar of Newspapers for India (RNI). There are a variety of regional & english Newspapers on the basis on which advertisers can reach local audiences as well as choosing correct newspaper on basis circulation, reach & category helps the advertisers to get better response.
Selection of Right Packages & Editions:
- Firstly you will have select proper publication for your preferred location it might sound difficult than choosing correct newspaper but it will far more easy if you have the idea about the readership of every edition moreover if the newspaper you have selected does not have an edition or package for your selected location then you should go for the Package or the edition closest to your selected location.
Selection Of Supplement & Pullout:
- Every Newspaper has a specific Supplement & pullout for Sunday or any other day. It is very profitable for selling products, services & business due to its wide reach. Like for example if you want to give an Education ad in Times Of India then you have to give it in Education Times.
Selection Of Proper Focus Day For Publishing:
- Every Newspaper have specific day for Publishing ads For different categories & it is very important to choose proper focus day for advertisement as it will bring better response like for example For Times Of India & other newspaper matrimonial category ad are published on Sundays only whereas for Tribune Newspaper Saturday is for wanted Bride & Sunday is For Wanted Groom.
Selection Of Proper Category & Sub Category:It is very important to select proper category & subcategory according the Ad Matter as without proper category you will not get any response like for example If you are looking for a 1 BHK flat for rent then you should place it under property ad(subcategory : To Rent)& not under Recruitment ad.
Contact Details:Some advertisers forget to mention contact details like phone number, email address in the ad matter: For categories like Lost & found, property, Recruitment ad etc is mandatory to mention contact details.
Documentation Required:As per the publication rules it is mandatory to provide the documents.
- For a change of name: A notarized affidavit not more than 6 months old or a gazette copy.
- For Lost & Found: FIR copy or General Diary (GD) or Notarized Affidavit(not more than 6 months old )
  1. Different documents required for notice ad such as (public notice)
    - F.I.R or G.D copy required for share certificate lost, C Forms lost, or loss of property papers & For the company documents lost etc.
    - Housing society:Ad Matter should be written in society letterhead, duly signed & stamped.
    - A letterhead from a practicing lawyer full ad matter should be written, along with his signature, registration number seal & date is required as a proper legal supporting document .
- For Obituary or remembrance advertisement:Death certificate & Doctor’s Note stating name & date of death of deceased person receipt from crematorium or burial ground.
Booking An Ad After The Deadline Is Crossed:
- It Is very important for Advertisers to book an ad within the particular deadline as there is a chance of an ad Missed So Please make sure to book the ad 2 to 3 days prior to the deadline.
Incorrect Size Ad Matter For Classified Display:
- Advertisers often upload incorrect size ad matter for Classified Display ad the minimum size for maximum newspaper is 3×5 always ensure to upload the matter in correct size, it also provides you with the sample ads using which you can design your newspaper ad easily.
Time Saver & cost effectiveness:

Booking newspaper ads online can save your time and effort as it is a time saving system you can book your ads from your comfort place and at your comfortable time all you have to do is use your interest. It is a cost effective system when compared to traditional methods of ad booking.To know more about online booking advertising via releaseMyAd please visit https://www.releasemyad.com/newspaper-advertisement And for other enquiries Mail us at book@releasemyad.com, or call us on 09830629298.

June 8, 2020June 8, 2020

Why Place Lost and Found Ad in Sakshi Newspaper?

Hey There!

Are you worried because you lost something?

Relax!

Somebody once said –

“Nobody gets through life without losing a few things on the way.”

Now you might say that you didn’t lose any random thing that can be made or purchased again. You have lost something very important. That can be a School Certificate or a Property will or maybe your Passport. Still sit back with a calm mind as productive decisions and panic don’t work together.

If you have lost any of your important legal documents, You should take two immediate steps :

Make an FIR
Publish a Lost And Found ad.

Lost And Found ads are generally classified text ads which are placed with the primary expectation of finding out something lost. But to obtain a second copy of the document lost from the concerned authorities, you need to put an advertisement in the local newspaper of yours.

If you are based in Andhra Pradesh or Telangana and you want to place a Lost And Found ad or you want to place the ad in a Telugu paper, choose Sakshi to make the process hassle-free and cost-effective. Sakshi Lost And Found are one of the cheapest Telugu language newspaper ads which have a convincing penetration in the market of Telugu Newspapers with an overall circulation of more than 1.09 million.

Sakshi Lost And Found ad booking has become less time consuming with releaseMyAd, as it gives you the facility to book the ad online but to book a Sakshi Lost And Found ad you need to get the FIR done first which is not more than 6 months old.

To file the FIR complaint you need to visit the local police station. Your FIR must be having the proper stamp of the police station authorities.

For states like Mumbai, Pune, Delhi, Chennai and Hyderabad, you can file the FIR complaint online by visiting the website of the state Police Department.

To be valid for the submission, Lost and Found Advertisement has to be drafted accurately mentioning all details in the notice advertisement. So draft your ad referring Lost & Found Ad Samples provided in releaseMyAd’s website, while composing your ad.

Some of the Composing Tips are :

Ensure that the details of the item which is lost is mentioned properly.
You can also mention the locality where you have lost your item.
Mention proper address or phone no in case if the item is found & could be returned.

Book Sakshi Lost And Found Ad through releaseMyAd in few easy steps by maintaining the following procedure :

Click on https://sakshi.releasemyad.com/rates/lost-and-found
Select your ad type and edition of Publishing.
After Proceeding to Step 2, Choose your language and compose your ad, with the assistance of the samples given (If needed).
Provide your contact number and proceed to Step 3.
Select your preferred dates, Upload your required document, Create your account and make payments to get instant confirmation of your ad booking.

In case of anymore inquiry, Contact releaseMyAd executives by calling 9830629298. Our highly experienced executives are there to help you. Or you can directly chat with us by clicking on:

Releasing ads in Sakshi for Lost and Found category has been simplified further with the help of the internet. Now you can confirm the release dates and get your ad published instantly with releaseMyAd, the Authorized Online Ad Booking Agent of Sakshi! Sometimes losing something is the only way you find out new things. Thus, if you are booking with releaseMyAd for the first time, Explore us by booking the ad for your lost document and find out your new ad booking friend in us.

June 8, 2020June 8, 2020

Now book Lost and Found in Dainik Jagran Newspaper in a simplified way

Dainik Jagran, one of the most read Newspapers of India is also known for its reliable information. A huge number of people enjoy reading it everyday. It is also very effective in conveying announcements at affordable prices and so it is an excellent choice for publishing Lost & Found Ads in Dainik Jagran. Lost & Found Ads inform about the loss of valuable belongings of a person.

Documents required for Lost & Found Ads :

An FIR from a Police Station or
A Notarised Affidavit from Court with details about the lost items.

The Document must not be more than 6 months from the date of booking and be duly stamped & signed.

How to Book a Dainik Jagran Lost & found Ad :

Select Text Ad or Classified Display Ad ,
Select the relevant Location ,
Create the matter with specific details about the objects lost ,
There is an option to select Background Colors to highlight the Advertisement, opt for it if you feel necessary ,
Upload the Documents after selecting the Dates ,
Make the Payment.

Tips to Compose :

Give proper spacing between words ,
Give Certificate/ID/Roll Number to ensure fast recovery or re-issue.

Samples :

खोयी LLB DEGREE CCS UNIVERSITY मेरठ मिले संपर्क करें:(अड्रेस / पता ) / xxxxxxxxxxxxx.

This is to bring to your kind notice that, (Name), s/o (Name) Address: (Address), our Land Deed is Missing (from/since) (Date). If found kindly return to the above address.

About releaseMyAd :

releaseMyAd gives you Hassle-free and instant Ad booking services that you can do on your own ,
It gives you best offers and rates ,
No hidden or extra costs are charged for booking an Ad.

Call releaseMyAd at 9830629298 to know more about booking Lost & Found Ads in Dainik Jagran at exclusive discounts and offers.

June 8, 2020June 8, 2020

The Best Tamil Daily to publish a Newspaper Advertisement in Coimbatore

Tamil, a South Indian language, is considered to be one of the longest living classical languages of the world. Recorded Tamil Literature that is more than 2000 years old is said to exist. Some epigraphic inscriptions on rocks found by the Archaeological Survey of India date back to around the 3rd Century as well.

Apart from the state of Tamil Nadu and the Union Territory of Puducherry, Tamil is spoken vastly by the people of Sri Lanka, Malaysia, and other parts of South-East Asia. Coimbatore, the region where the famous Kovai Cora Cotton Sarees are manufactured is a place where Tamil is an Official Language.

Often called the ‘Manchester of South India’, it consists of a population of more than 12.5 Lakhs approx. consisting of multiple language speaking communities. Various Newspapers and other Media Companies have their branches operating in the City.

Top Tamil Newspapers of Coimbatore in terms of circulation are as follows:

Daily Thanthi: 1,22,795
Dinamalar: 1,74,215
Dinakaran: 1,53,292
The Hindu, Tamil: 31,465
Dinamani: 24,956

Different Ad Formats and Categories:

Ad Formats are of three types such as Classified Display Ads, Classified Text Ads, and Display Ads. You need to select any one of these to book Ads.

Classified Display Ads are the mini-versions of Display Ads. These are published in the Classified Section of a newspaper along with the Text Ads. They can be attractively created with photos, fonts, and colors.

Text Ads or Run-on-line Ads are the most simplest and low in cost Ads. They only consist of words but several enhancing features can be used to highlight them.

Display Ads can be posted on any page and the position of the Ad can be customized according to the need to make it more visible.

Different categories like Matrimonial, Property, Education, Recruitment, Business, Public Notice, Change of Name, and more are available to publish the Ads. You can select them by visiting the page.

Next, select the Locations/Packages, compose the Ads, select the dates and make the payment to complete the process.

About releaseMyAd:

releaseMyAd is an online Ad booking website that incorporates the idea of Smart Media Buying. It uses the information on historic Ad pricing and vacant Ad inventory to its advantage in providing customers the opportunities to book an newspaper Advertisement quickly and affordably. It offers a good deal of Offers and Discounts as well.

To know more about Tamil newspaper advertisements in Coimbatore, please contact at 9830629298.