Affectionately dubbed as ‘Unputdownable’, The Telegraph is one of the most well loved English language newspapers in India. The newspaper was launched in Kolkata on the 7th of July, 1982, and it is widely read by people across the eastern region of India.
The headquarters of The Telegraph are located in Kolkata, and the newspaper has been continuously published in the city since it was launched. The Telegraph is also the only newspaper that was launched post 1947 to have become a market leader in the region of its origin.
In spite of being a relatively recent entrant in the English language news media space, The Telegraph has grown to become a dominant player in West Bengal, with a strong presence in the neighbouring states as well. This makes booking a Telegraph advertisement a great idea if you want to reach out to a wider audience in the region.
The Telegraph is owned and published by the highly respected ABP Group, which also publishes the Bengali news daily Anandabazar Patrika. As of today, The Telegraph is the eighth most widely read English language newspaper in the country according to the Indian Readership Survey of the year 2019, as well as the most widely circulated English language newspaper in eastern India.
In each of its editions, The Telegraph provides readers with all the latest news from the region, the rest of India and the world. Along with the news, readers can find interesting and informative articles from diverse topics of interest, such as business, science and technology, entertainment, sports, as well as education, career and campus news. The newspaper also has opinion pages.
This wide variety of content makes The Telegraph a newspaper that has something for everyone, thus enabling it to cater to the diverse tastes, preferences and interests of its readers.
Newspapers, as it is well known, are an integral part of the social and cultural lives of people in India, and they are widely regarded to be dependable and trustworthy sources of information on a wide range of subjects. Newspaper reading is also inculcated among children at an early age, so that it develops as a habit. This just shows the importance of newspapers in the modern Indian lifestyle.
As a result, newspapers are an effective channel for advertisers to get their messages across to their respective audiences, as newspapers are a household staple. In other words, booking an ad in The Telegraph is a great way to broaden one’s overall reach.
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