newspaper ad booking | Newspaper Advertising Encyclopedia

April 16, 2021April 17, 2021

Newspapers aren’t going out of style!

The advent of the internet has had a tremendous transformative impact on our lives. Today, we simply cannot imagine life without the internet. We live in a hyperconnected world where virtually all of the world’s information is available to us at our fingertips.

Technology has become so deeply embedded in our lives, both personal and professional, that it has become unimaginable in this day and age to imagine doing even day to day tasks without our handy gadgets.

Nowadays, it is only too common to see people constantly dabbing away at their phone screens. People use their mobile phones for a variety of purposes: to communicate, for photography, for playing games, and even to read the news.

Yes! An increasing number of people are relying on their computers and mobile phones and tablets to read the news. Traditional news media has shifted to a parallel online format as well. Some publications offer their content free of charge while others secure their online content behind a paywall.

But does this spell the end for newspapers and magazines?

Not in the slightest. Even though the technological revolution is picking up speed, newspapers aren’t going out of style.

Let’s look at this phenomenon a little more closely. In India, newspapers occupy a special place in not just the nation’s households, but also in its people’s cultural lives. For Indians, breakfast and tea time are incomplete without catching up on the latest headlines or going through the day’s comics or the crossword. It is obvious. Print media still dominates in India.

There are other factors too. Despite the growth in internet services across the country, millions of people are still unfamiliar with a lot of modern amenities. For these people, reading the news on a mobile phone is simply out of the question. Additionally, Indians hold newspapers in immensely high regard. They view newspapers as authentic sources of information and knowledge on a host of topics. The general inertia that is still prevalent today in Indian society is a great boon for the country’s print media.

That being said, advertising in newspapers, being a lucrative business as it is, will continue to be a thriving industry in itself. Classified advertising for newspaper is highly popular because classified ads are conveniently arranged on the basis of ad category and they are both economical and easy to book.

releaseMyAd helps you book advertisement in newspaper seamlessly and within minutes. releaseMyAd is India’s largest self-service online ad booking platform with more than a decade of experience in the advertising industry. Over the years, releaseMyAd has gained vast experience and rich expertise in this field. With its strategic ad placement techniques and a strong network of advertising partners located across the country, releaseMyAd is proud to guarantee you the lowest rates for all your advertising needs.

April 11, 2021April 12, 2021

All about name change ads in Newspaper

There can be numerous reasons for people to change their names. These reasons can include correction of a misspelling in their name which was made earlier, to take on the name of their spouse’s family after getting married, to revert to their original surname after a divorce, or for astrological or numerological reasons. Sometimes people are not happy with their originally given names, so they choose to change it to something which they find more acceptable.

Many people are seen to modify or alter the spelling of their names, and sometimes some people even take on a pseudonym or a stage name. This is particularly noticeable among celebrities and writers, and several others in the field of the arts and entertainment. Also, people often take on names that are easy to remember, have high recall value as well as names which are easier to pronounce for audiences of different countries. People also sometimes adopt the names of famous people from history simply due to the fact that such a person had a profound impact on their lives.

There can be other reasons for people to change their names as well. These reasons could be entirely of a personal nature, such as wanting to change a name that they feel may be too embarrassing or awkward to use, or a name that carries an unpleasant connotation in a different language.

Also noticeable in modern society is the tendency of parents keeping their respective surnames after marriage, and merging their surnames to create a combined hyphenated surname for their children.

Changing one’s name is perfectly legal, and is a fairly widespread practice. As long as there is no malafide intention, such as an intention to defraud or deceive, a name change is a perfectly accepted practice in society today.

However, just declaring oneself to have a new name does not make a name change to official in terms of the law. Whatever reason someone may have to want to change their name, a person must submit an affidavit as well as book a name change ad in newspaper.

Booking a name change ad in a newspaper is necessary so that the change of name is made official and legally binding. Indian law stipulates that just submitting an affidavit is not enough. Along with submitting an affidavit, a person must publish a name change ad, as a notification of the change of name, in at least two of the country’s newspapers. One newspaper must be an English language newspaper, and one must be a newspaper in the respective regional language of the state or Union Territory that the person resides in.

releaseMyAd has tied up with a large number of newspapers all across the country, and offers you an extensive selection of newspapers for name change ad. With its user-friendly ad booking platform, releaseMyAd is here to make booking your name change ad a seamless and hassle-free experience. releaseMyAd, with its strategic ad placement techniques and a strong network of advertising partners located across the country, is proud to guarantee you the lowest rates for your change of name ad.

February 15, 2021February 17, 2021

A Newspaper Matrimonial Ad simplifies your search for the perfect partner!

Marriage, in Indian culture, is regarded as one of the most important events in a person’s life and it is a significant social institution. In India, a marriage is viewed as a sacrosanct union between a bride and a groom. Even though times have changed and an increasingly large number of people are preferring to find their prospective spouses on their own through their own interactions, many still follow the age old tradition of arranged marriage.

Indian weddings are carnivals in their own right, and mark the beginning of the new chapter in the lives of the bride and groom, as well as that of their respective families through prayer, ritual and vibrant celebrations.

Arranged marriages are the norm in India even today. Some have embraced technology and signed themselves or their children up on matrimonial websites, while others follow the traditional choice of utilising the matrimonial columns in newspapers.

India is a country where a significant chunk of the population still does not have proper access to the internet, while other segments of Indian society lack the know-how and the skills to use websites and online platforms. For them, the newspaper is their only option. It is due to these reasons that newspapers still remain an integral and popular medium for matrimonial advertisements.

Additionally, even though India is a modern, technologically advanced country with a broadminded and tech savvy youth, a large number of people belonging to the older generations still believe in following the traditional practice of finding prospective brides and grooms through matrimonial ads in newspapers.

Newspapers have an extensive reach across the length and breadth of the country, and are a staple of every Indian household. Newspapers are viewed as authentic and reliable sources of not just the latest news from across the country and around the world, but also of a wealth of information on an assortment of topics.

Matrimonial advertisements help to find prospective and eligible brides and grooms on the basis of preferences and requirements of both the person seeking a partner as well as their family. A matrimonial ad in newspaper serves as a medium of searching for the most suitable potential candidate rather than as a medium of advertising.

releaseMyAd helps to make booking your matrimonial ads in newspapers a seamless and hassle-free process. releaseMyAd is India’s largest self-service online ad booking platform with more than a decade of experience in the advertising industry. releaseMyAd has, over the years, gained valuable experience and rich expertise in this domain. With its strategic ad placement techniques and a strong network of advertising partners located across the country, releaseMyAd helps you book ad in newspaper at the lowest rates, regardless of what your advertising requirements may be.

December 22, 2020December 22, 2020

Don’t Underestimate the Potential of Newspaper Advertisements!

The invention of the internet has revolutionised the way human beings communicate, interact, consume information as well as advertise. Nowadays one would be hard pressed to find a person without a smartphone, leave alone somebody not being glued to one.

The ability to access all the information available in the world through a compact handheld device has driven major transformations in lifestyles over recent years. In this age of instantaneous information, it was only expected that people would prefer to keep updated with the latest news from around the world as well as the hottest stories and trends in their fields of interest from their personal electronic devices.

Newspapers and magazines have increasingly chosen to offer digital editions of their respective publications as well as exclusive online-only content that people can view on their website or access through the publication’s mobile app. Other publications, meanwhile, have put up paywalls making purchasing an online subscription necessary to access their content.

A natural consequence of this digital revolution was the huge disruption to the print media industry. In a hyperconnected world, digital media is without a doubt the way of the future.

But wait. There is more.

Around the world, and especially in India, the importance of print media still remains strong. In India, the humble newspaper has always been a staple at breakfast time, tea time, or just about any time of the day when one feels like reading. The newspaper is regarded as a lot more than just a bunch of folded sheets of paper with text. Newspapers are considered to be among the most authentic sources of news as well as information on a wide assortment of topics.

That being said, advertising in newspapers is still big business in India today. Newspapers being publications that offer a rich assortment of content for readers of diverse interests to enjoy, are ideal channels for advertisers to reach out to audiences at large. Newspapers have a dedicated section for classified ads, as they are among the most popular forms of advertising today. These ads are arranged on the basis of ad categories such as matrimonial, education, property, recruitment, etc., making it easy for people to find what they are looking for.

releaseMyAd is a veteran in the online ad booking industry. With more than a decade of experience in this field, releaseMyAd has gained tremendous expertise and industry insights, making the process of ad booking a breeze for you. releaseMyAd is India’s largest self-service online ad booking platform and you can have your newspaper advertisement booked within minutes. To book your online advertisement in newspaper, look no further than releaseMyAd. releaseMyAd, with its strategic ad placement techniques and a network of advertising partners located across India, is proud to guarantee you the lowest rates for all your ad requirements.

December 7, 2020December 7, 2020

A Newspaper Advertisement is More Powerful Than You Think!

Newspapers have been an integral part of civilised society for centuries. They contain written information about ongoing events and cover a variety of topics such as politics, weather, sports, entertainment, arts and lifestyle and also have sections for advertisements, radio and television listings, comic strips, puzzles, horoscopes, reviews as well as advice columns, offering a rich and diverse selection of content for readers.

However, in recent years, there have been increasing discussions about the future of newspapers in view of the growing popularity of online news consumption. An ever-growing number of newspapers and magazines are now available online for readers to read on their personal devices such as mobile phones and tablets. It goes without saying that the future of journalism and news consumption is indeed digital.

However, there is a lot more to it than it looks.

Despite the significant change in consumption patterns, in a country like India the newspaper is much more than just a bunch of sheets of paper with text. Newspapers have been viewed as reliable and authentic sources of information on a vast range of topics and ongoing issues. Businesses and brands have used newspapers as a channel to reach out to their respective audiences, targeting their products and services to prospective customers through this popular and highly effective medium.

Newspapers are highly respected because of the veracity of the information they contain, as well as their power to influence and shape public opinion. Even with newspapers going digital, public inertia towards the digital revolution will be a significant impediment, especially in countries like India.

Additionally, even though the internet affords us tremendous ease with which we can access information, nothing can substitute the aesthetics of a printed newspaper, as well as the thrill of holding a newspaper in one’s hands.

Newspapers are here to stay for a very long time. Their importance in Indian households cannot be underestimated. That being said, publishing ads in newspaper is well worth the investment because it will get you far greater visibility. Psychological research has shown us that people are more likely to make a purchase decision based on a printed advertisement compared to a similar advertisement on the radio or the television.

A newspaper advertisement, therefore, is an easy and economical way to reach out to a large audience. releaseMyAd has been in the advertising industry for more than a decade and has gathered a vast amount of expertise in the field of ad booking and ad placement. With its focus on making newspaper ad booking a breeze, releaseMyAd helps you book your newspaper advertisements swiftly and with no hassle.

Book your ads in newspapers through releaseMyAd and avail of the best ad rates, whatever your ad requirements may be. With releaseMyAd’s strategic ad placement techniques and a strong network of advertising partners located across the length and breadth of India, you can be assured of a superior ad booking experience.