A newspaper classified is your key to unlock a world of opportunities!

We live in a time when all the information we need is available to us at our fingertips. Whether through a computer or through our mobile phones, we are just a few seconds away from finding whatever it is we are looking for. Such is the power of the internet and its ability to connect people to information. 

There is no dispute that the internet has served to make our lives a whole lot easier and transformed our lifestyles in ways we could never have imagined even two decades ago. In this age of instant information, it is only expected that news organisations too would have to follow suit and keep up with this demand. 

And keep up they did. But what does this mean for print journalism? 

Actually, a lot. Even though most of today’s news is consumed online with more and more people getting familiar with gadgetry and adapting to this digital lifestyle, print media is here to stay. 

Classified Ads in Newspaper

The great disruption to the print media industry that the digital revolution has brought about has been widely viewed as a threat to printed newspapers and magazines, even though they have a large number of takers for their online editions, with other platforms either offering their content for free or via a paywall. There’s no doubt that digital media is indeed the future.

But, as most Indians will tell you, nothing quite beats the feeling of reading a newspaper by holding it. Digital may be the future, but printed newspapers are undoubtedly a part of modern life in India that will remain integral for many years to come. The humble newspaper has created and dominated conversations at the dining table. It has been a constant companion at breakfast and tea time, and has unfailingly provided readers with hours of entertainment through puzzles, comics and short stories. In short, we Indians love our newspapers. 

However, this love is not just sentimental alone. Newspapers are widely hailed as authentic and reliable sources of information on a variety of topics along with the latest events from the country and around the world. Needless to say, they are also hugely popular among advertisers who are always on the lookout for ad spaces. 

A newspaper classified ad is cheap to book and very effective in getting a message – be it for personal or business purposes – across to one’s target audience. Classified ads have been popular for centuries and they are categorised on the basis of ad category (hence the term ‘classified ads’), making it easy for people to find what they are looking for. 

The easy availability of internet services today makes it highly convenient for people to book newspaper classified online. releaseMyAd is at the forefront of online ad booking and has over a decade of experience in this domain. It is India’s largest self service online ad booking platform that provides a seamless ad booking experience. With its strategic ad placement techniques and a strong network of advertising partners located across the length and breadth of the country, releaseMyAd is proud to offer you the lowest rates for all your advertising needs. 

Newspapers Are not Going Away Anytime Soon – Book Your Newspaper Classifieds!

For centuries, the humble newspaper has been not just been a source of the latest stories happening in a country and around the world, but a treasure trove of a host of other information, such as health tips, opinion pages, short stories, recipes, puzzles, events in and around a city, horoscopes, interviews and of course, advertisements.

Even to this day, as the easy accessibility to a wealth of information has been made possible within seconds thanks to the internet, the newspaper is still widely regarded as an authentic, trustworthy and dependable source of news and other information. Newspapers have, over centuries, been a channel for the widespread dissemination of information, for influencing public opinion and as a medium of advertising.

A less obvious reason that newspapers will still remain a popular form of media in the foreseeable future is because of the sheer aesthetics of the newspaper itself. Nothing beats the look and feel of a newspaper in print, regardless of the ease and swiftness of finding all the necessary information online. The sheer feeling of holding a newspaper in one’s hands and turning each page one by one, reading text on paper and the ability to keep it as an object for posterity are impossible to be substituted by information presented on a screen.

Additionally, in a country like India, a large number of people are still technologically challenged and unfamiliar with the internet. The newspaper is the default choice for them.

The very purpose of advertisements has always been to educate, inform and encourage prospective customers to purchase a product or service. Newspaper classifieds are a very common form of advertising that are significantly cheaper than other advertisements in a newspaper which take up a lot more space and are more elaborately designed. As the name suggests, classified ads are called so because they are arranged on the basis of their specific ad category, such as matrimonial, education, property, retail, public notice, etc. Classified ads have existed for over two hundred years and is one of the most popular forms of advertising even today.

Newspaper Classified

These ads are usually very short, and they are typically charged on the basis of number of lines or number of words. They are one column wide and contain all the relevant information in a small space as well as details of how to get in touch with the person or organisation who placed the ad. 

That being said, newspapers are here to stay, even with the raging digital revolution. So don’t worry, book classified ads online through releaseMyAd and get your message across to your chosen audience. Whatever your message is, you can always rely on a newspaper classified to make yourself more visible. releaseMyAd is India’s largest self-service ad booking platform with over a decade of experience in the ad booking industry. Whichever newspaper you want to advertise in, releaseMyAd makes booking online classified newspaper ads a seamless and hassle free experience. With its network of advertising partners located across the length and breadth of India, releaseMyAd is proud to guarantee you the lowest rates for all your advertising needs.

Newspaper Classifieds: A Lifeline for Millions!

Classified advertisements are a form of advertising that is most commonly seen in newspapers. These advertisements are much cheaper than other larger advertisements (such as display advertisements, which take up a lot more space and contain more elaborate designs). Classified advertising has existed for over two hundred years, and still remains one of the most popular forms of advertising. 

Classified advertisements are typically short, as they are charged on the basis of number of lines or number of words used. These ads are one newspaper column wide and an average classifieds page in a standard broadsheet newspaper can contain over 60 classified ads.

Classified advertisements are very easy to book as all one requires to do is compose a short copy of the advertisement, containing all the relevant information as well as one’s contact details. For those seeking to design more complex advertisements or with more elaborate designs, many publications and agencies offer specialised services.

Classified Advertisement

The ease of booking a classified ad helps individuals as well as small business owners reach their respective target audiences by focusing on the specific ad category, such as property, vehicles, retail, public notice, matrimonial, business etc. This makes the advertisements attractive to people who are serious about transacting with you. Another major advantage of classified ads is that of localised targeting. If you want to sell machinery or car parts in Kochi, placing such an ad in the Kochi edition of a national newspaper or a local newspaper that is circulated in Kochi is most effective as your customers are located there.

In India, a very large number of people run family businesses, small proprietorships or are traders. Classified ads are an extremely important medium for them to advertise as they often lack the budgets for advertising in other media spaces such as billboards, TV or radio. Classified ads are also extremely helpful for a host of other purposes such as personal ads, lost and found ads as well as ads that must be published as a legal requirement such as change of name ads. These ads all appear in the classifieds section in a newspaper.

Book your newspaper classifieds through releaseMyAd, India’s largest self service ad booking platform with a strong nationwide presence and a wide network of advertising partners across India. releaseMyAd, with its more than a decade of experience in the ad booking industry, helps you reach out to your target audience in your chosen location. Offering you guidance and support with booking your ad right till the time your ad is successfully published, releaseMyAd helps to make booking your newspaper classified ads online a simple and seamless process.