The Times of India, popularly referred to as TOI, is a name that has long been synonymous with authoritative journalism and widespread influence. Established in the year 1838 as The Bombay Times and Journal of Commerce, it began as a bi-weekly publication aimed at the British residents in India. By 1861, it was renamed The Times of India and soon evolved into one of the most respected English-language newspapers in the country. Published by Bennett, Coleman & Co. Ltd., TOI has been a silent witness to India’s journey through colonialism, independence, and into the modern era. With a presence spanning nearly two centuries, TOI remains a benchmark for credible journalism and continues to shape public discourse across the nation. People are likewise on the lookout for the best Times of India classified ad rates
The history of newspaper advertising runs almost parallel to the rise of newspapers themselves. As newspapers grew in reach and readership, they became ideal platforms for advertisers to connect with the public. Over time, classified advertising emerged as a popular choice, offering individuals and businesses a cost-effective way to promote goods, services, and personal announcements. Whether it’s a matrimonial listing or a job vacancy, the classified section of a newspaper continues to hold relevance even in today’s digital age.
TOI’s massive readership across India makes it an incredibly powerful advertising platform. With editions in key cities such as Delhi, Mumbai, Bangalore, Pune, Hyderabad, and Chennai, and a readership spanning millions, it offers advertisers unmatched visibility and penetration. The newspaper caters to a wide demographic, making it suitable for various types of classified ads including matrimonial, recruitment, education, real estate, and public notices.
The cost of placing a classified ad in The Times of India is determined by a number of variables. The city of publication plays a key role; ads in metros like Mumbai or Delhi generally have higher rates compared to smaller cities. The category of the ad also influences pricing—real estate and recruitment ads often command higher rates due to demand. Additionally, the format of the ad, whether it is a simple text ad or a display classified with visuals, impacts the final cost. Timing matters too; publishing on Sundays or special feature days typically increases circulation and reader engagement, which is reflected in the pricing.
Because of these influencing factors, TOI ad rates are dynamic and vary based on specific advertiser preferences and campaign goals. While this provides flexibility, it also introduces complexity in the booking process. Selecting the right combination of edition, category, and format is crucial to ensure that your ad reaches the desired audience effectively and affordably.
To make this process simpler, platforms like releaseMyAd have made booking TOI classified ads incredibly convenient. Their online system allows you to browse editions, view real-time pricing, draft and format your ad, and complete the booking—all from your home or office. What makes it even better is that the platform offers some of the most competitive rates in the market, along with special discount packages that help reduce your overall ad spend.
With expert support and a user-friendly interface, releaseMyAd ensures that every rupee you invest in advertising goes a long way. It takes the guesswork out of booking and gives you the confidence to advertise effectively, whether you’re an individual or a business.
Explore the various options, understand the TOI ad rates that suit your budget, and publish your classified ad in The Times of India without any hassle. Reach the right people, at the right time, in the right way—start planning your Times of India classified ad today.