Times Of India | Newspaper Advertising Encyclopedia

February 2, 2024February 2, 2024

Timing is Everything: Best Days for Advertising in Times of India

Originally launched as The Bombay Times and Journal of Commerce in the year 1838, The Times of India is a newspaper with a rich and storied past. The first edition of the newspaper was printed on the 3rd of November, 1838, and as of today, it is one of the premier English language news publications in India. Not only is The Times of India the oldest English language newspaper in India, it is also the second-oldest newspaper in the country that has consistently been published since the publication of its first edition.

The Times of India is owned and published by the highly reputed media brand Bennett Coleman & Co. Ltd., of which the newspaper is its flagship publication. This media brand is also more commonly known as The Times Group.

Loved by people of all ages, backgrounds and interests, The Times of India is a highly respected English language newspaper, catering to a large, loyal and engaged reader base. According to data from the Audit Bureau of Circulations, The Times of India is the third most circulated newspaper among all newspapers in the country. In the year 1991, the newspaper was ranked among the top 6 newspapers of the world by the BBC.

It is estimated that, on any given day, The Times of India has more than 2.8 million copies of the newspaper in circulation on average. In each edition, The Times of India brings to its readers all the latest news and top trending stories from the region, the rest of India and around the world. In addition to the news, the newspaper also comprehensively covers stories from several topics of interest, including business, technology, sports, entertainment, life and style, education and many more.

This wide selection of content, as well as the in-depth coverage of all the news, makes The Times of India the ideal newspaper for advertising. Ad space in this newspaper is highly coveted, and knowing where and when to place an ad in TOI can make a significant impact on your return on ad spend.

While it is true that newspapers are read by people every day of the week, the day of the week is a factor that affects the overall reach of a newspaper ad. Some ads appear in supplements of The Times of India, which are intentionally published only on certain days. These supplements include those related to education, careers, real estate, entertainment and even matrimonials.

Weekends are also recommended days for publishing ads in The Times of India as more people are at home and have time to catch up on the news and current affairs, as well as read about various other interesting topics.

Whatever your ad requirements may be, releaseMyAd is here to help you book your ad in The Times of India seamlessly and within minutes. With more than a decade of experience in the advertising industry, a strong network of advertising partners located across India and strategic ad placement techniques, releaseMyAd is proud to provide you the lowest ad rates anywhere.

January 4, 2024January 5, 2024

Get the lowest Times of India ad rates for all your advertising needs!

The Times of India was originally launched as The Bombay Times and Journal of Commerce. The first edition of the newspaper was published on the 3rd of November, 1838, and it has since grown to become one of the most well known English language daily newspapers in India.

The Times of India is commonly known by its initials, ‘TOI’, and it is the flagship publication of Bennett Coleman & Co. Ltd., of which the newspaper is a part. Bennett Coleman & Co. Ltd. is more popularly known as The Times Group.

As per data from the Audit Bureau of Circulations, The Times of India has the third highest circulation among all newspapers in India and the ninth highest circulation among the world’s newspapers. This vast circulation makes booking a Times of India classified advertisement highly recommended for those wishing to get a message across to an audience.

In the year 1991, The Times of India was ranked among the top 6 newspapers of the world by the BBC. Not only is TOI the oldest English language newspaper in India, it is also the second-oldest newspaper in India that has consistently been published since its first edition was printed.

On any given day, it is estimated that The Times of India has more than 2.8 million copies of the newspaper in circulation, being printed from locations across the country and being read by people of diverse backgrounds, tastes and interests. In each of its editions, the newspaper brings to its readers all the latest headlines and trending stories from the region, the rest of India and around the world. Along with the news, The Times of India also provides in-depth coverage of stories from various topics of interest as well. These topics include business, technology, sports, entertainment, life and style, education and several others.

This wide range of content makes The Times of India a hugely popular choice for advertisers with a message for their audience. Given the importance of newspapers in contemporary Indian society and culture, newspaper advertisements are a highly effective channel that businesses and individuals can leverage to maximise their overall reach.

Therefore, if you have a message for your audience, you should certainly book an ad in The Times of India through releaseMyAd. Having been in the advertising industry for more than a decade, releaseMyAd is proud to offer you an ad booking experience that is second to none. What is more, releaseMyAd also guarantees you the lowest Times of India ad rates anywhere. Book your ads in The Times of India today!

May 23, 2023May 30, 2023

The Price of Exposure: Calculating the Cost of Advertising in Times of India

The Times of India, which is also often referred to as TOI, is nothing less than an icon in India’s news journalism space. The newspaper was launched in the year 1838, and over the years, it has become not just one of the most recognisable names in Indian media, but a name that people across the length and breadth of the country are well acquainted with.

TOI is owned and published by Bennett Coleman & Co. Ltd., which is more popularly known as The Times Group. The newspaper was named as one of the top 6 newspapers in the world by the BBC in the year 1991. As a matter of fact, The Times of India is the oldest English language newspaper in India and the second-oldest newspaper in the country that has been in consistent publication since its first edition was published.

As per data from the Audit Bureau of Circulations, The Times of India is the third most circulated newspaper in India, and the ninth most circulated worldwide. This makes it a newspaper with an extensive audience base.

On any given day, it is estimated that The Times of India has more than 2.8 million copies of the newspaper in circulation on average, catering to millions of readers across India. In each of its editions every day, The Times of India brings to its readers all the latest news stories from the respective city, the rest of India and around the world. In addition to the news, the newspaper also provides a host of content from various topics of interest. These topics include business, technology, sports, entertainment, life and style, education and several others.

With a selection of content this wide, it is easy to see why so many people prefer to not only rely on The Times of India for all their daily news but also advertise in the newspaper in order to reach out to their respective target audiences.

Booking a TOI newspaper ad is easy and also economical. Newspaper advertising is a highly popular and lucrative option to reach out to audiences in specific locations. Let’s take a look at the factors that affect the cost of advertising in The Times of India.

The most important factor to consider is the page on which the ad is to be placed. The front page of the newspaper is the most expensive as it is the first page that any reader sees when they look at a newspaper.

Equally important is the popularity of the newspaper. The more popular a newspaper is, the higher the ad rates it will command. The Times of India is a prestigious and high quality newspaper with a vast reader base, and therefore its ad rates are priced accordingly.

The day of the week an ad is booked for also plays a role in determining the price of the ad. More people read the newspaper on weekends, so ads booked for weekends will have higher rates than those booked for weekdays.

The ad rates also vary depending on the respective city edition of The Times of India. So, a retail ad booked in the newspaper’s Chennai edition will be charged a different rate than if the same ad is booked in the newspaper’s Mumbai edition.

releaseMyAd is here to offer you the lowest ad rates for whichever edition of The Times of India you wish to place your ad in. Being the largest self-service online ad booking platform in India, releaseMyAd offers you a truly unparalleled ad booking experience.

February 10, 2023February 10, 2023

Advertise in Times of India Newspaper: Reach Millions of Readers

The Times of India is a newspaper that needs no introduction. The world’s highest selling English language daily newspaper, and a name that people across the length and breadth of the country are well acquainted with. Founded in the year 1838, the newspaper has become an icon of English language journalism in India since its launch, and is nothing short of a household name today.

Owned and published by the highly respected Bennett Coleman & Co. Ltd., which is more popularly known as The Times Group, The Times of India is a newspaper that has been ranked among the top 6 newspapers in the world by the BBC in the year 1991. The Times of India is the oldest English language newspaper in India, and it is the second-oldest Indian newspaper that has been in consistent publication since its first edition was printed.

According to the Audit Bureau of Circulations, The Times of India is the third most circulated newspaper in India and the ninth most circulated in the world. It is estimated that on any given day The Times of India has more than 2.8 million copies of the newspaper in circulation on average. In view of its immense popularity, advertising in The Times of India can help you reach millions of people across the country!

Loved by people of all age groups and diverse backgrounds, The Times of India is a newspaper that is renowned for the standards of its journalism as well as the excellence of its reporting. Every single day, the newspaper brings to its readers all the latest news from the region, the rest of India and around the world. In addition to all the news stories, The Times of India also offers a host of content from a wide range of categories. These categories include business, technology, sports, entertainment, life and style, education and many more.

With such a diverse selection of content on offer, it’s no surprise that The Times of India is so widely preferred. This makes the newspaper an excellent choice for people wishing to book ads. releaseMyAd is here to help you book your TOI classified ads seamlessly and within minutes. Being the largest self-service online ad booking platform in India, releaseMyAd offers you an unparalleled advertising experience. With its strategic ad placement techniques and a strong network of advertising partners located across the country, releaseMyAd is proud to guarantee you the lowest ad rates anywhere.

April 18, 2022April 18, 2022

Book a Times of India classified advertisement and discover limitless possibilities!

Why should you book an ad in the world’s largest selling English language daily newspaper? Let us tell you!

The Times of India is a newspaper whose legacy goes back to the year 1838. Over its almost two centuries long history, the newspaper has grown to become one of the most easily recognisable names in the media landscape of India.

The Times of India is owned and published by the renowned Bennett Coleman & Co. Ltd., an eminent media and publishing company that is better known as The Times Group. Needless to say, The Times of India is as popular in India as it is among non-resident Indians living in various other parts of the world.

On any given day, it is estimated that The Times of India has more than 2.8 million copies of the newspaper in circulation on average. As per the Audit Bureau of Circulations, The Times of India is the third most circulated newspaper in all of India and the ninth most circulated newspaper in the world. The Times of India is the oldest English language newspaper in the country and it is the second-oldest Indian newspaper that has been continuously published till date since the year of its foundation. In the year 1991, The Times of India was declared by the BBC to be one of the top 6 best newspapers in the world.

The Times of India has been widely praised for its excellence in journalism as well as for its balanced and analytical reporting of the latest news. It is nothing short of a household name across the length and breadth of the country and it is the preferred choice for millions of readers who want to keep themselves informed about and updated with the latest news from their city, the rest of India and around the world. Along with the latest local, regional, national and international news stories, The Times of India provides readers with an assortment of content from diverse topics of interest. These topics include business, technology, sports, entertainment, life and style, education and many more.

This wide variety of content makes The Times of India a newspaper that has something for everyone, and it is for this reason that a Times of India classified advertisement can get you the visibility you are looking for.

In India, newspapers are widely regarded as authentic and reliable sources of information, and they are not just news publications, but an integral part of contemporary Indian life as well. By booking advertisements in The Times of India through releaseMyAd, you will be able to get your brand message across to your target audience effectively and economically.

releaseMyAd is India’s largest self service online ad booking platform with more than a decade of experience in the advertising industry. Over the years, releaseMyAd has gained valuable expertise and a wealth of experience in this field. With its strategic ad placement techniques and a strong network of advertising partners located across the country, releaseMyAd is proud to guarantee you the lowest Times of India advertising rates, whatever your advertising needs may be.