Advantages Of Online Newspaper Ad Booking Over Offline

If we look back, a few years ago, the process of booking newspaper advertisements was very difficult, expensive and Lengthy process.People had to visit the various publication houses to book their advertisements which was a time-consuming & hectic Task. But presently due to online advertising booking platforms, this has made it a more easy & cost effective process.

Let’s discuss about advantages of online newspaper ad booking over offline :

1) The ad rates are directly available whereas through offline advertising rates for different categories have to be taken from third parties popularly known as booking agents.

Ad in Newspapers

2) Some popular online ad booking websites like releaseMyad allows you to view your ad before it is published in the newspaper whereas through offline advertisements you have to wait for the ad to be published to view your ad.

3) With the help of online ad booking websites like releaseMyAd you can create your own advertisement with the help of user friendly tools available like for ex. Sample ads.

4) Booking Newspaper ads online can save your time & effort.

5) Online ad booking is a more cost effective way of giving advertisements than that of traditional booking systems.

6) You can easily Book your advertisement for multiple newspapers at the same time using an online ad booking system.

7) Online ad booking system provides various discounted packages for different newspaper editions making the ad cost effective.

8) If you want to make necessary changes after booking an ad it is only possible if you book your newspaper ad through online ad booking sites.
To know more details of the online ad booking process then Mail us at book@releasemyad.com, or call us on 09830629298. We are always there to help.

Why Advertising in Malayala Manorama Newspaper is effective & easy!

Here are a few reasons why Malayala Manorama is an ideal platform for your classified advertisement:  The newspaper is printed in Malayalam. It hence is the preferred choice to target the language-sensitive population and appealing to larger numbers. Malayala Manorama is one of the leading Malayalam daily newspapers in the state of Kerala, India.   It is the second oldest newspaper in the South and has a circulation of over 2.1 million copies. Being the third largest circulating newspapers in India, it has gathered a readership of more than 20 million over the years.

Malayala Manorama Newspaper Advertisement

Malayala Manorama has established itself as the most prominent medium to target the Malayalam speaking population of Kerala. This newspaper has few popular supplements that are dedicated for booking the ads of specific categories and each of them has a particular set of target readers. So if you want to place a recruitment ad in Malayala Manorama, you can advertise in Avasarangal as this supplement is popular among the job seekers and it is published on Wednesday every week.

In Malayala Manorama, people get various advertising options like classified text, classified display and Displays.

Classified Text ads appear at the classified section in standard running text format, charged per word basis.

Classified Display Ad is more visually appealing, where one can add customized font, colour, logo or image, charged on the basis of per sqcm.

Display advertisements are the most extravagant form of newspaper advertising. They can be published on any page and can occupy any amount of space in a specific newspaper page. This is a bit costly in comparison with the other two types of ad format. In Manorama, advertisers can book ads in newspapers under various categories which include matrimony, recruitment, property, business, services, public notices, obituary and so on.

One can book any of the advertisements in Malayala Manorama Newspaper by releaseMyAd- India’s largest newspaper ad booking portal, through some easy and simple steps. 

  • Step 1, is selecting the category and edition/package,
  • Step 2 is composing the ad matter and
  • Step 3, includes selecting the release date and last payment. One can even check the status of their advertisement by their unique ad booking number.

To get more information about advertisement booking with releaseMyAd one you can call to their helpline number 9830629298, can chat by visiting the website or can Email at book@releasemyad.com.

The History of Hindustan Times Newspaper

Hindustan Times is one of the largest circulated newspapers in India by circulation figures and it is the second most widely read newspaper in the country. It has outstanding popularity, especially in Northern India. There was a need for an English newspaper to reach out to the non-Punjabi readers of northern India and thus, Hindustan Times was founded by Sunder Singh Lyallpuri who was also the founder of the Akali movement in Punjab Province. Madan Mohan Malaviya and Tara Singh were among the members of the Managing Committee. Most of the early funding of the paper came from the Sikhs in Canada. From the very beginning, Hindustan Times had a nationalistic outlook and was opposed to the British.

Hindustan Times was inaugurated by Mahatma Gandhi on 26th September 1924, thus, marking the beginning of its journey. The first issue was published from Naya Bazar, Delhi. It contained writings and articles from C. F. Andrews and Cattamanchi Ramalinga Reddy, among others.

In 1927, Hindustan Times was reborn as Hindustan Times Pvt. Ltd. a limited liability company and was bought by Madan Mohan Malaviya. In 1928, K.M. Panikkar was chosen as the new editor by Mahatma Gandhi. At this time, running into financial troubles, the paper was finally bought by G.D Birla. In 1937, Devdas Gandhi was appointed as managing editor of the newspaper, apposition which he retained till 1957. 

Hindustan Times had its roots in the Indian Independence Movement for which it faced the famous Hindustan Times Contempt Case of 1941 in Allahabad Court. In 1942, the paper stopped publishing for four and a half months as it refused to accept British imposition of newspaper censorship. With India gaining independence in 1947, Hindustan Times attained the position of one of the dominant newspapers published from Delhi. By 1957, the circulation of Hindustan Times almost doubled to more than 1 lakhs 40 thousand as the K.K Birla took over from G.D Birla. Edited by many eminent people in India, including Devdas Gandhi, Sri Mulgaonkar, B.G. Verghese and Khushwant Singh, Hindustan Times continued to remain one of the most popular newspapers of India.

In 1999, Hindustan Times celebrated its platinum anniversary and with the beginning of the 21st century, five new editions were launched for Kolkata, Bhopal, Ranchi, Chandigarh and Jaipur.  In 2003, the media business of Hindustan Times was de-merged and incorporated under HT Media Ltd.

Due to such high reputation and popularity since its time of inception, Hindustan Times, has always been a favourite newspaper for advertising. Because of its brand value, reach and high circulation, individuals and businesses have always opted for Hindustan Times for their advertising needs.

 In 2009, releaseMyAd came into existence with the objective of simplifying newspaper ad booking experience. Combining the power of the internet, releaseMyAd has made advertisement booking in Hindustan Times easy and hassle-free. With just a few mouse clicks, this website not only allows Classified ad booking but display ads as well. With the accreditation of Indian Newspaper Society, releaseMyAd is an official ad booking partner of Hindustan Times newspaper.

The simple and self-serve platform of releaseMyAd is always on the path of development for better service delivery. Since more than one decade, releaseMyAd has worked relentlessly to ensure Hindustan Times ad booking is effortless for an advertiser with transparent ad rates and end to end booking solutions. 

The excellent customer support of releaseMyAd ensures any question or query related to Hindustan Times ad booking is duly answered. releaseMyAd also provides support related to ad composing, designing Ad creative and budgeting. The customer support team can be reached through the Phone/ WhatsApp No. 9830629298 or email id book@releasemyad.com. Online chat support is also available on the website 24*7.

Booking advertisements in the newspapers of Coimbatore

Coimbatore also known as Kovai , is the third largest city of Tamil Nadu in terms of area. It is situated on the banks of the Noyyal river, surrounded by the hills of the Western Ghats. Popular for its beautiful sceneries, Coimbatore has a number of small and medium sized textile factories. It is the second biggest supplier of software in the State.

Coconut is the most cultivated crop here, followed by cotton, sugarcane, oilseeds, etc. The Indira Gandhi Wildlife Sanctuary and National Park, Karamadai Range Forest, Monkey Falls, Adhiyogi Statue, Valparai Hill Station are few of the places visited by tourists all year round. 

The great inventor, Gopalswamy Doraiswamy Naidu, creator of the first electric motor in this country , Narain Karthikeyan, the first Formula One racer from India are among the many well-known people from Coimbatore. A part of the Nilgiri Mountain Railway which is the only rack railway in India is established in the Coimbatore district. 

Top Newspapers in Coimbatore:

1.       Dinamalar- 1,74,215

2.       Dinakaran- 1,53,292

3.       Daily Thanthi- 1,22,795

4.       The Hindu- 68,045

5.       The Times of India- 58,086

6.       The News Indian Express- 45,577

7.       The Hindu Tamil- 31,465

8.       Dinamani- 24,956

9.       Deccan Chronicle- 19,319

10.   Business Line- 3,719

11.   Rajasthan Patrika- 1,500

Advertisement rates in Coimbatore Newspapers

Advertisements rates are fixed on the basis of:

  1. Ad Formats like Display, Classifed Display and Classified Text.
  • Classified Displays are lower priced than Display Ads. These are posted in the Classified section along with Text Ads. 
  • Text  or Run-on-line Ads are the most easy to write and cheap. Special enhancements can be applied for the ads to be more appealing.
  • Display Ads are posted on any page and in any position like the Front Page, Backpage, Third Page, Quarter Page, Half Page, Full Page, etc. 

2.Prices depend on different categories like Matrimonial, Property, Education, Recruitment, Business, Announcement and more.

3.Prices depend on the Locations. For example the price of a paper published in Coimbatore can be different for another location. It also depends on newspaper to newspaper.

Steps to book an Advertisement in Coimbatore:

  1. Visit the page and select an ad format or type. 
  2. Select an ad category of your choice.
  3. Select the name of the State, and the name of the city which is Coimbatore in this case.
  4. Select a Newspaper or a discounted package.
  5. Select a Sub-category/ Sub-heading. Check the sample Ads to understand  how to compose the Ad Matter.
  6. Select the Dates and make the payment. 

About releaseMyAd:

releaseMyAd is an online Ad booking website that provides Advertisement booking at the lowest price in the market. The process is simple and instant. Customers can take the advantage of huge discounts provided by the company to reduce the Ad Costs.

For more information on Ad Booking in Coimbatore Newspapers, please contact at 9830629298

How to Sell Newspaper Ads to a Skeptic ?

In an Age where Digital Marketing is a popular option for posting Ads, Advertisers are naturally becoming skeptical about newspaper advertising. Selling a newspaper ad nowadays to a skeptical person successfully is pretty much similar to selling a Refrigerator to an Eskimo. Not all of us can be as smart as the salesman in the above picture. 

So, how do we make this possible? How do we sell a newspaper ad to a skeptical person?

 It can be a good idea to try the following tips that can bring you luck:

1.  Be well-informed- Know your product very well.  All the features and benefits must be known to you thoroughly to answer all the queries of the Client satisfactorily. This will help the Customer to consider your proposals.

Online Ad Booking in Newspaper

2.  Know the customer- Know the Customer and his buying habits. Understand how to align your product with the overall requirements of the customer. Let us suppose you know that your Client posts many Ads during a particular time of a year for certain reasons, approach him before that so that he can remember you while booking the Ads this time.

3.  Be Confident- Be confident about what you are offering. Believe in the values of the Company and its products. No one can sell anything successfully unless he believes in it. A lack of confidence can ruin a good prospect of doing business.

4. Provide appropriate information- Be transparent while doing business. Give them appropriate and enough information about your company and the product for the customer to understand properly. Never hold yourself back from disclosing essential data. Be true and never exaggerate, try to build faith in the minds of your customers with honesty. Talking too much and delivering less is of no use but performing or over-performing according to whatever you have told him will surely help you.

5. Provide Discounts- Provide offers and discounts that would fascinate him. Everybody likes to get a bit more on their purchase, by providing him this benefit you can surely mold his thoughts to your advantage.

Give them details about how the Newspaper Ad industry is doing well instead of all the criticisms. You can show them reports from recent surveys that support your views. Explain how the Experts in the Market are predicting growth here, research and study as much as possible to equip yourself with sufficient and correct answers.