December, 2020 | Newspaper Advertising Encyclopedia

December 21, 2020December 21, 2020

Discover Your Soulmate through a Dainik Jagran Matrimonial Ad!

Dainik Jagran was launched in the year 1942 during the peak of India’s Independence Movement by Puran Chandra Gupta with a vision to “create a newspaper that would reflect the free voice of the people”. The name Dainik Jagran translates to ‘Daily Awakening’ and is undoubtedly one of India’s most popular news publications today. Dainik Jagran is estimated to have over 3.6 million copies in circulation on an average day. In the year 2017, Dainik Jagran was the highest circulated newspaper in all of India!

As of today, Dainik Jagran is the second-most widely circulated Hindi language daily newspaper and is reported to be read by more than 55 million people across the country. Dainik Jagran is present in 11 states in India, with 37 regional and city editions. The newspaper is widely regarded as one of the finest news sources in India. It is available in more than 400 cities and towns across the length and breadth of India.

Dainik Jagran delivers the latest local, regional, national and international news with in-depth analyses of ongoing events in India and around the world. In addition to the latest news, Dainik Jagran offers a wealth of content spanning a wide range of topics including politics, entertainment, business, lifestyle, technology, sports, automobiles and education. Its wide assortment of content makes it a newspaper that truly caters to everyone’s taste and preference.

For families seeking a bride or groom, a Dainik Jagran matrimonial ad is an excellent way to find the most suitable candidate. Arranged marriages are still widely practiced by people in India as a marriage is viewed as one of the most important events in a person’s life signifying the beginning of a new chapter with one’s partner. A matrimonial ad in Dainik Jagran can go a long way in making your search for the perfect partner significantly simpler!

Families place great emphasis on marriages as they signify not just the coming together of the bride and the groom but also of their respective families. This makes finding the most suitable bride or groom all the more crucial.

releaseMyAd helps you find your perfect partner by making your search hassle-free. Book your Dainik Jagran matrimonial classified and get noticed by India’s vast Hindi-speaking population. releaseMyAd is India’s largest self-service online ad booking platform with over a decade of experience. releaseMyAd, with its strategic ad placement techniques and a strong network of advertising partners located across the country, is proud to guarantee you the lowest Dainik Jagran matrimonial advertisement rates.

December 21, 2020December 21, 2020

Here’s how you can book Classified ads in the Deccan Chronicle!

Deccan Chronicle is a very popular English language daily newspaper in India and one of the best newspapers to book your ads. It has a large number of readers and you can easily reach your target audience, if you book an ad in this newspaper. But are you confused about how to book classified advertisements in Deccan Chronicle online? Here’s the answer!

First visit releaseMyAd and select your ad type as Classified Text or Classified Display and then proceed to choose the category under which you want the ad to appear, property, business, recruitment or any other category.
- Classified Text Ads: These are simple text ads and only contain text. To ensure visibility, they can be highlighted with a tick or by writing in bold. Colours and various backgrounds can be used to attract the attention of the reader. Classified Text Ads are charged on the number of words, lines and characters used in the advertisement.
- Classified Display Ads: These ads include an image or a logo along with text. They are a little more expensive and more attractive. They can be printed either in color or in black and white These ads are charged on the basis of size i.e. per sq. cm
Compose your advertisement according to your choice and then you can view the preview of the ad, to know how it will look in the newspaper. There are also a variety of templates available for the design of your advertisement for you to choose from. Thereafter, the preview of your advertisement will be shown and you can view the estimated rates. releaseMyAd provides classified advertising in the Deccan Chronicle at cheap and affordable rates.
Choose the preferred release date and pay via online or offline mode. You will instantly receive a confirmation email with all the details. The online options include Credit/ Debit Cards, Net banking, and the offline options include Demand Drafts, Cheques and NEFT (Online Cash Transfer) to Cash Collection from home and offices.

So now you know how to book classified ads online for Deccan Chronicle! For more details call us at 09830629298 or mail us at book@releasemyad.com.

releaseMyAd is one of the top advertising agencies in India and has collaborations with top newspapers. You can book all types of ads here at affordable rates and shortest deadlines.

Happy Advertising!

December 18, 2020December 18, 2020

Newspaper Classified Ads: The Unsung Heroes

Contrary to popular belief, newspaper classified advertisements as we know them have existed since the 1600s. However, the evolution of this form of advertising can be traced back to the ancient Egyptian civilisation, where, in around 2000 BC the Egyptians invented outdoor advertising. In around 59 BC, the Romans published the ‘Acta Diurna’, or the “Daily Acts”.

The first evidence of handwritten news sheets dates back to China in 206 BC. These news sheets were produced by the government and called ‘tipao’. However, it wasn’t until the 1600s that public posters stuck to posts and walls for lost property became commonplace.

The first newspaper advertisement was published in the Boston News-Letter in the year 1704, even though the first printing press in the United States arrived in 1638 in Cambridge, Massachusetts.

Over the centuries, the importance of advertisements has only grown. Newspapers, being publications that contain written information about currently ongoing events, have always been in high demand. Newspapers today offer a rich selection of content for readers, catering to each and every taste. Likewise, newspapers have a dedicated section for classified advertisements with the ads arranged according to their ad category, such as matrimonial, property, education, retail, public notice, lost and found, computers, services, etc.

In recent years, more and more people have chosen to go digital, consuming news online on personal devices such as mobile phones and tablets. This has cast doubt on the future of newspapers, especially considering more and more newspapers are now available online, either offering a truncated version of the print publication online, or offering online subscriptions by blocking articles with a paywall.

Even though there is no doubt that digital is indeed the way forward, newspapers aren’t going extinct anytime soon. Definitely not in India, at least.

For Indians, newspapers have always been an integral part of the household. Elders in many Indian families cannot imagine their breakfast without poring over the latest headlines or doing the daily crossword. Newspapers in India have been treated as a lot more than just a bunch of sheets of paper. They are regarded as reliable and authentic sources of the latest news and a host of other information on a variety of topics. It is no doubt that classified ads are still among the most popular forms of advertising today.

releaseMyAd has been in the advertising industry for more than a decade and is thoroughly conversant with the ins and outs of classified advertising. You can leverage this highly lucrative medium to reach out to your target audience by booking a classified ad online on releaseMyAd’s easy-to-use ad booking platform. With its strategic ad placement techniques and a strong network of advertising partners located across the country, releaseMyAd guarantees you the lowest rates for all your advertising needs.

December 16, 2020December 17, 2020

Leverage the power of The Hindu Classifieds to reach Wider!

Based in Chennai, The Hindu is owned and published by the prestigious The Hindu Group. The Hindu is one of India’s most renowned and respected English language daily newspapers. The Hindu was founded in the year 1878 as a weekly newspaper and in the year 1889 it became a daily newspaper. Over the decades, the newspaper has grown to become one of the icons of English language journalism in India.

The Hindu’s standards of journalism have made it attain the status of a ‘newspaper of record’ in India. This means that the coverage and reporting of the latest news and ongoing events by The Hindu is considered to be authoritative around the world. Many look up to the newspaper for its extremely high standard of English.

Second only to The Times of India, The Hindu is the second-most widely circulated English language daily newspaper in India. With an estimated daily circulation of well over 1.4 million copies, The Hindu is read by more than 2.2 million people across India and even abroad. The newspaper is published from 17 locations across the country, namely Chennai, Coimbatore, Bangalore, Hyderabad, Madurai, Noida, Visakhapatnam, Thiruvananthapuram, Kochi, Vijayawada, Mangalore, Tiruchirapalli, Kolkata, Hubli, Mohali, Allahabad and Kozhikode.

Its wide readership across India and abroad have made The Hindu a household name for millions of Indians who rely on the newspaper for the latest news from the country and around the world. The Hindu offers not just the latest national and international news updates but provides a host of content spanning an extensive variety of categories such as sports, entertainment, business and even editorial, opinion and letters pages.

It is therefore without a doubt that The Hindu classifieds are a fantastic way to reach out to your target audience. Classified ads have been extremely popular as a form of advertising for centuries as they are economical and very easy to book. These ads are arranged on the basis of ad category making it easy for both advertisers and prospective customers to find what they are looking for.

Book your Hindu classified ad through releaseMyAd and reach out to a wide audience. releaseMyAd is India’s largest self-service online ad booking platform with more than a decade of experience in the advertising industry. releaseMyAd is proud to offer you a seamless and hassle-free ad booking service backed by rich expertise in the field and a strong network of advertising partners located across the country. With its strategic ad placement techniques and ease of booking, releaseMyAd delivers on its promise of Smart Media Buying by guaranteeing you the lowest rates for all your advertising needs.

December 16, 2020December 16, 2020

An Economic Times Classified Means Business!

With its firm focus on delivering the latest news from the world of business, finance and markets, The Economic Times was founded in the year 1961. The newspaper is owned and published by Bennett Coleman & Co. Ltd., a media conglomerate more popularly known as The Times Group. The Economic Times is the second most widely read English language business newspaper in the world, second only to The Wall Street Journal.

The newspaper is published every day from 14 locations across India, namely Mumbai, Bangalore, Delhi, Chennai, Kolkata, Lucknow, Hyderabad, Jaipur, Ahmedabad, Nagpur, Chandigarh, Pune, Indore and Bhopal. It caters to an extensive and loyal reader base comprising business owners, corporate executives and people curious to know more about the latest news in the world of business.

The Economic Times primarily concentrates on news about the Indian economy, international business and finance, share prices, the commodity and money markets both domestic and international, industry news from India and abroad and even delivers the latest news from across the country and around the world. On any given day, the newspaper is estimated to have more than 3,50,000 copies in circulation. The total readership of The Economic Times is well over 8,00,000 people.

Despite its main focus on business and finance, The Economic Times also offers content from a range of other categories such as automobiles, real estate, energy as well as politics.

Whatever you may be engaged in, an Economic Times classified ad could surely help you reach out to a larger number of people in your chosen city as it is a preferred news source for many. It is a favourite among directors, CEOs, proprietors, managers and young entrepreneurs alike.

The Economic Times, being a newspaper that commands a large and loyal readership, is a highly recommended channel for your classified ads. An ad in The Economic Times could get you the visibility you need from your target audience.

Book your Economic Times classified advertisement through releaseMyAd and get your brand message across to the audience you want to reach out to. releaseMyAd is India’s largest self-service ad booking platform with over a decade of experience in the ad booking industry. With rich expertise gained over the years and a strong network of advertising partners located in cities across the country, releaseMyAd is proud to guarantee you the lowest rates for all your ad requirements. releaseMyAd’s ad booking platform is easy to use and you will have full support with booking your ad from the time you make your booking till the time it is successfully published in The Economic Times.